About EveristEverist is redefining the future of hair and body care with concentrated, high-performance formulations and a solid commitment to sustainability. We are a brand built on innovation, storytelling, and community and we’re entering our next phase of growth.About EveristEverist is redefining the future of hair and body care with concentrated, high-performance formulations and a strong commitment to sustainability. We are a brand built on innovation, storytelling, and community and we’re entering our next phase of growth.We're looking for a creative, platform-savvy Social Media Manager who can own our social presence, create scroll-stopping content, and extend their reach into paid ad creative and broader brand copywriting.The RoleThis is a social-first creative role with a wider remit. You'll own Everist's organic social strategy and execution across Instagram and TikTok, create content end-to-end, and collaborate closely with the growth team on paid ad creative. Beyond social, you'll bring your creative and writing skills to broader brand projects — from email copy to campaign messaging to product storytelling.You know the beauty and wellness social landscape inside out. You're a natural content creator, a strong writer, and someone who gets genuinely excited about building community around a brand you believe in.What You'll OwnSocial Media Management- Own day-to-day social media management across Instagram and TikTok — posting, scheduling, community engagement, and trend monitoring.- Stay deeply plugged into platform trends, algorithm changes, and creator culture to keep Everist's content fresh and relevant.- Identify and engage with user-generated content and community moments that can be amplified across owned channels.- Maintain a pulse on the beauty and wellness industry — following brands, founders, editors,



and creators to bring culturally relevant ideas and inspiration to the team.Content Creation- Concept, shoot, and edit original content independently — photo, video, Reels, and short-form TikTok — with a strong, on-brand aesthetic.- Direct creators, photographers, or videographers when needed, providing clear creative briefs and feedback.- Maintain a consistent visual and tonal identity across all content that reflects Everist's "Beauty, Undiluted" brand positioning.Paid Ad Creative- Partner with the growth team to develop creative concepts and assets for paid social campaigns on Meta and TikTok.- Produce and iterate on paid ad creative with a performance mindset — you understand what makes an ad stop the scroll and drive action.- Use creative performance data to inform future concepts and contribute to the testing roadmap.Copywriting & Brand Voice- Write copy across social, ads, email, product descriptions, and campaign messaging in a voice that feels distinctly Everist.- Support broader creative and brand projects including launch campaigns, retail materials, and brand storytelling initiatives.Who You Are- 2–5 years of experience in social media management or content creation — ideally at a DTC, eCommerce, or CPG brand (beauty or wellness strongly preferred).- Have a background in or deep passion for the beauty industry, with an unconventional creative perspective and a genuine connection to what Everist stands for.- A confident content creator who can shoot and edit photo and video independently to a polished, on-brand standard.- Deep knowledge of Instagram and TikTok — including trends, formats, algorithms, and community building.- Strong copywriter who can adapt voice and format across platforms, audiences, and campaign types.- Comfortable working with paid social creative and understands what makes content perform.- Highly organized, able to manage a content calendar and multiple projects simultaneously.#J-18808-Ljbffr

📌 Everist Social Media Manager Position (Toronto)
🏢 Confidential
📍 Toronto