Asahi Canada’s vision is to become an International Premium Beer powerhouse. We will achieve this byleveragingour strengths and existing success models, and by applying a challenger mind-set to everything we do. Asahi Canada's collection of premium beers each tell their own brand story and share a passion forcraftsmanship, authenticity and using only the finest ingredients. Our iconic premium beers include Peroni Nastro Azzurro, Grolsch Premium Pilsner, Asahi Super Dry.
Asahi Group Holdings (AGH, our global parent company) is the third largest beer company in the world based on market capitalisation. However, Asahi Canadaoperatesas part of the EMEAA division of Asahi Europe and International (AEI) At Asahi Canada, we have a clear mandate to strengthen our position byestablishinga leading premium presence. The expectations are that Asahi Canada is among the leaders in global growth within AGH, AEI and the EMEAA Division.
Asahi Canada has an ambitious, high-performance culture. It seeks people with entrepreneurial mindsets that thrive in rapid paced, market facing environments. It offers talented individuals a unique opportunity to work in world-class teams while assuminghigh levelsof personal accountability to deliver on the company’s mission.
Main Interfaces Reports to theNational Director Retail Key Accounts, supports and has regular interaction with all functions,but primarily interacts withthe SupplyChain team and LCBO wholesale division.
Key Purpose Statement Internationalpremiumbrandsarebuiltviahigh-quality,premiumexperiences.Quality,premiumexecutionofourbrandsinbothretail and on-premiseisthereforeakeygrowthdriverofourbusiness inOntario. TheSeniorRetailManager – Ontario istaskedwithdeliveringlong-term portfoliogrowthintheretailchannel, influencingand monitoringthebusinesstowardstheachievementofanaggressiveportfoliogrowthagenda.
Key Responsibilities: IncoordinationandcollaborationwiththeDirectorofSalesRetail,theSeniorRetailManagerisresponsibleforidentifyinggrowthopportunitiesinallchannelsfortheAsahibrandsportfolio anddeliveringtherevenuetargetset intheannualplan.
Own the annual revenue plan and the risks and opportunitieson a monthly basis
Work closely with the Asahi Canada Supply team toensureadequate stock on hand and import timelines are met
Monitor and report phasing in shipment plans andidentifypotential challengesin a timely manner
RetailCustomerDevelopmentSupport
Manage3 RKA inOntarioRetailandbea presence intheOntario market
Establishsalesobjectives/forecasting(monthly) anddevelopcollectivesalesstrategies
Establishperformancegoalsforeachretailchannel
Launchand trackKeyAccountProgramming budgets
Forecast,planandflawlessexecutionofnewproductlaunchesinthe Ontarioretail market
Manageandownnewproductin markettimelineandkeyinnovationdates
Reporting andanalytics
Monitortheimpactofin-marketactivitiesbychannel&investments;(ROI)andconverttoshipments
Leverageallchanneldata toidentifygrowthopportunities and manage the monthly revenuetargets
Contributetomonthlyreportingcycleasrequired
Report onkeyKPIsalingedtowiththeLCBO
DesiredExperience Universitygraduate,preferablyin arelatedfield.
Multi-level salesexperiencewithinconsumerpackagedgoodsorbeveragealcohol
Minimum 5 years of experience with Ontario sales with demonstrated experience of successfully influencing and interacting with sophisticated, mult-unit customers (chains & independents).
DemonstratedexperienceinsellingapremiumportfolioofbrandsinOntario
Otherfunctionalexperienceanasset, mostnotablymarketingand/orretail sales.
In-Field/CustomerFacing/ Partner Management -20%oftime
TravelwithinQuebec,primarilyintheGMA
BasedinToronto(homeoffice andTorontooffice)
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📌 SENIOR RETAIL MANAGER - ONTARIO 1
🏢 Asahi
📍 Ontario