Join as the VP of Marketing, leading brand development and strategic growth initiatives to drive sales opportunities for mid-market and enterprise clients. Focus on demand engine performance. Our client requires a VP of Marketing with over 15 years of experience in SaaS, ecommerce technology, or AI.

Your primary role will be to transform the marketing function, executing high-performance demand engines and shaping brand narratives. Collaborating closely with creative teams, you'll create standout campaigns that resonate with target segments and drive qualified leads into the sales pipeline. Key Responsibilities:

- Lead the design and execution of demand generation engines
- Manage comprehensive paid media and marketing strategies




- Test and optimize messaging for maximum impact
- Build and maintain influential PR and media partnerships
- Develop robust customer referral and advocacy programs Requirements:
- 15+ years in strategic marketing roles
- Proven track record of driving top-tier marketing performance
- Thrives in fast-paced and cutting-edge environments
- Exceptional storytelling and operational skills
- Experience fostering data-driven marketing practices Shape the marketing landscape and elevate brand presence as a visionary VP.

📌 VP of Marketing: Brand & Strategic Growth (Toronto)
🏢 Salt Digital Recruitment
📍 Toronto