Shape customer experiences as a CRM Lifecycle Marketing Specialist at CookUnity in Toronto. Focus on creating targeted email and SMS outreach to boost retention efforts.
At CookUnity, you will be part of a dynamic CRM team that impacts business performance. Your role involves executing communication strategies through emails and notifications, honing your skills in a team-oriented environment. You'll maintain the CRM marketing calendar and support various teams for effective campaign implementation.
Key Responsibilities: • Own campaign implementation for emails and SMS • Track and report on CRM performance metrics • Collaborate with cross-functional teams for campaign briefs • Manage customer segments in the CRM platform • Ensure timely execution of campaigns and communications
Requirements: • Minimum 2 years of experience in email marketing • Proficiency in CRM tools, especially Braze • Strong detail orientation and communication skills • Ability to juggle multiple deadlines and tasks • Familiarity with HTML and personalization advantageous
Drive impactful retention strategies through innovative lifecycle marketing at CookUnity in Toronto.