Take charge of marketing strategies at Desjardins as the Director of Marketing Strategy for Wealth Management. Influence key business decisions and drive sustainable growth initiatives.

In this pivotal role, reporting to the Vice-President of Marketing and Market Development, you will shape the marketing vision for the Wealth Management Executive Division. Your deep industry understanding will empower you to develop cohesive marketing initiatives that align with business goals. Collaborate closely with business partners and internal marketing teams to effectively enhance commercial performance.

Key Responsibilities:
• Define and implement sector-specific marketing strategies
• Influence offer and service development based on market insights




• Ensure alignment of strategies with Desjardins Group priorities
• Identify growth levers to meet business objectives
• Lead the execution of the marketing plan across divisions

Requirements:
• Bachelor’s or graduate degree in marketing or business
• Minimum ten years of relevant strategic marketing experience
• Proven experience as a strategic partner to executives
• Advanced knowledge of wealth management landscape
• Bilingual in French and English

Utilize your strategic mindset to maximize marketing opportunities at Desjardins and drive real business impact.
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📌 Director of Marketing Strategy - Wealth Management (Quebec City)
🏢 Desjardins
📍 Quebec City