## Marketing SpecialistApply: REMOTE - British Columbia, Canada: Canada - Remote: Full time: Posted 4 Days Ago: R71013**Job Summary:**Windward Software is hiring a Marketing Specialist on a fixed-term basis to cover a team member's leave of absence. In this hands-on role you'll own day-to-day execution across B2B content, competitive research, campaign delivery, and website publishing using HubSpot, Adobe Creative Suite, and AI-assisted marketing tools. The term runs approximately 3–4 months, ending shortly after the returning team member is back and handover is complete. Ideal for an early-career marketer with 1–2 years of experience who wants real ownership on a small, fast-moving team.**Job Description:****Marketing Specialist (Fixed Term — Leave Coverage)****Company: Windward Software Location: Remote (North America preferred) Term: Fixed term, approximately 3–4 months****About the Role**Windward Software is seeking a motivated, detail-oriented **Marketing Specialist** to join our Marketing team on a fixed-term basis.This role exists to cover a team member's leave of absence. It runs approximately **3–4 months**, including a handover period after they return, so the work you do carries forward cleanly. We're upfront about this so you know exactly what you're signing up for.You'll own a real portfolio of work from day one — content, competitive intelligence, campaign execution, and web publishing — rather than assisting from the sidelines. It suits someone who is comfortable working independently, learns tools quickly, and wants meaningful scope on a small team where your work ships.**Key Responsibilities**### Market & Competitive Research* Own market research that informs marketing initiatives and campaigns* Build and maintain competitive pricing analysis* Track and report on competitor social media presence, including:



+ Post types and content themes + Media formats used (video, graphics, text) + Engagement levels and follower growth* Maintain competitive feature comparisons and keep them current### Content Creation* Write and produce: + Blog posts + Targeted email content + Social media posts* Develop marketing collateral, including: + One-pagers + Campaign assets + Sales enablement materials### Campaign Execution & Reporting* Build and deploy marketing emails and campaign assets in HubSpot* Set up campaign tracking, lists, and segmentation* Monitor campaign performance and report on key metrics (opens, clicks, conversions, traffic)* Surface findings and recommend adjustments based on what the data shows### Content Publishing & Design* Design content layouts using Canva or Adobe Creative Suite* Perform light video editing using Adobe Express, Premiere, or equivalent* Publish approved content to the website, including: + Page template setup + Text formatting in the HubSpot editor + Adding CTAs, forms, images, and SEO metadata* Manage content through review and approval workflows### Events & Marketing Operations* Provide marketing support for events and tradeshows as needed* Run data integrity audits and data scrubbing within marketing systems## **Qualifications & Skills*** Approximately 1–2 years of marketing experience (co-op, internship, agency, or in-house all count)* Strong writing skills — able to conceive, draft, proofread,



and edit content efficiently* Ability to produce content that requires little or no editing* Excellent attention to detail and solid grammar* Working understanding of SEO principles* Working understanding of web image formats and optimization* Strong organizational skills with the ability to manage multiple projects and deadlines* Comfortable working independently while collaborating within a team* Experience routing work for feedback and approvals* Ability to ramp quickly and take ownership with limited hand-holding* B2B writing experience is an asset, but not required* Interest in software, technology, or digital marketing is a plus## **Technical Requirements**Experience or familiarity with:* HubSpot (CMS and Marketing Hub) — preferred* Canva or Adobe Creative Suite* AI-assisted marketing or content toolsBasic understanding of:* Image editing and optimization tools* Content management systems## Why This Role* Real ownership across content, campaigns, and research on a small, fast-moving marketing team* Hands-on experience with a modern B2B marketing stack — HubSpot, Adobe, and AI-assisted tooling* Work that ships, with visible impact on live campaigns and the website* A clearly defined term with a structured handover, so you finish with a complete body of work**Worker Type:**Temporary (Fixed Term)**Number of Openings Available:**1### About UsWindward Software creates Business Management Software for small to medium sized businesses. Specializing in a few key vertical markets, we focus on companies that either sell, service or rent product. Based out of Penticton, British Columbia in the beautiful Okanagan Valley, we are a subsidiary of Volaris Group (www.volarisgroup.com). Volaris Group is a subsidiary of Constellation Software Inc. (www.csisoftware.com), listed on the Toronto Stock Exchange.
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📌 Marketing Specialist (British Columbia)
🏢 Incognito Software Systems
📍 British Columbia