Drive impactful marketing initiatives as a Campaign Developer for a leading Canadian financial institution. Utilize your CRM expertise with Salesforce Marketing Cloud, Unica, or SAS to optimize customer outreach.
This role involves collaborating with marketing stakeholders and technical teams to develop, execute, and enhance data-driven campaigns. The ideal candidate has over three years of campaign development experience and is proficient in SQL and relational databases, ensuring impactful customer experiences across various channels.
Key Responsibilities: • Lead discovery sessions to gather campaign requirements • Develop campaigns using SFMC, Unica, or SAS • Build audience segments and campaign logic with SQL • Create complex queries for large datasets • Troubleshoot campaign execution and data quality issues
Requirements: • 3+ years of campaign development experience • Proficient in SQL and relational databases • Experience with enterprise campaign platforms • Solid analytical and problem-solving skills • Ability to work independently in dynamic settings
Bring your CRM and campaign management expertise to transform marketing at a major financial institution. #J-18808-Ljbffr