- Report to the Vice President, Content & Curriculum

- Drive the vision, strategy, and growth of Nelson’s French Language portfolios on Edwin

- Lead internal specialists and external contributors

- Identify new product opportunities

- Set instructional direction based on French language policy, curriculum, and market needs

- Provide editorial leadership for French freelance authors, subject matter experts, and digital asset creators

- Own portfolio goals, budgets, competitive positioning, market feedback, and efficacy

- Conduct customer-facing market research to inform and validate portfolio decisions

- Collaborate with Content & Curriculum, Strategy, Classroom Success, Sales, Engineering, Design, and Marketing teams

- Develop go-to-market content strategies to grow and retain the Edwin customer base

- Conduct market research and identify teaching, learning, and assessment trends

- Launch and iterate innovative French content, assessments, and features

- Lead content conceptualization, assessment, and instructional design

- Develop and launch new and revised content strategies and services

- Build relationships with Francophone authors, educators, school boards, and subject matter experts

- Lead and develop an internal French and Francophone subject matter expert team and external contributors

- Provide internal and external subject-area thought leadership, including occasional travel and public speaking

- Apply Nelson’s corporate vision to optimize portfolio growth, product performance, and Edwin success metrics

Requirements

- Bachelor’s degree required, preferably a B.Ed. with a specialization in French, French Studies, or Francophone Studies

- Significant K-12 French language curriculum and instructional experience





- Fully bilingual in French and English

- 7-8 years’ experience in the K-12 French language education market, spanning teaching, product and content development, market research, and customer success

- Demonstrated success defining or sourcing, launching, and managing profitable products and services

- Proven ability to engage prospective and existing customers, partners, and other stakeholders

- Robust knowledge of the K-12 Francophone and French language education sector, including FFL and FSL curricula (Core, Extended, and Immersion)

- Experience developing assessment strategies supporting assessment for, as, and of learning

- Understanding of K-12 French resource landscapes, including traditional resources, digital platforms, and generative AI tools

- Short-, medium-, and long-range portfolio planning experience

- Ability to identify risks and develop contingency plans

- Strong Francophone market connections

- Ability to identify, recruit, train, mentor, and develop French Language educators and subject matter experts

- Understanding of research and pedagogy applied to product design

- Attention to detail and commitment to accuracy, quality, and on-time delivery

- Experience managing, leading, and mentoring a team

- Constructive negotiation skills

- Strong problem-solving and communication skills





- SaaS business experience and experience working with technology teams in an agile environment

- UX and product design experience is a plus

Core Competencies

Demonstrates expertise in K-12 French language curriculum development, instructional design, and market research, with a strong focus on product management and customer engagement. Proven ability to lead teams, develop content strategies, and optimize portfolio growth in the Francophone education sector.

Highest-signal resume keywords

- K-12 French Language Curriculum Experience

- Bilingual in French and English

- Product Management in Education

- Market Research and Customer Engagement

- Team Leadership and Development

Hard Skills

- Curriculum Development

- Instructional Design

- Assessment Strategy Development

- Product Launch and Management

- Market Analysis

- Content Strategy Development

- Portfolio Planning

- Risk Identification and Contingency Planning

- Pedagogy Application

- SaaS Business Experience

Soft Skills

- Strong Communication Skills

- Problem-Solving Skills

- Attention to Detail

- Negotiation Skills

- Mentoring and Training

Certifications & Qualifications

- Bachelor’s Degree in Education

- Specialization in French or Francophone Studies

Industry Keywords

- K-12 Education

- Francophone Market

- French as a First Language (FFL)

- French as a Second Language (FSL)

- Customer Success

- Content Development

- Market Feedback

- Instructional Direction

- Freelance Author Management

- Educational Assessment

Tools & Technologies

- Digital Platforms

- Generative AI Tools

- Agile Environment Experience

- UX and Product Design

📌 Director, French Language Program – Curriculum (Toronto)
🏢 Jobtailor
📍 Toronto