17 Sep
|
Helio Home
|
Vancouver
17 Sep
Helio Home
Vancouver
Join Jetson as a Lifecycle Marketing Manager and drive the marketing strategy from lead generation to closed sales. Focus on optimizing customer engagement through effective nurture programs across multiple channels. In this full-time, permanent role based in North Vancouver, BC, you will manage the entire post-lead marketing journey. Ideal candidates will bring 4-6 years of lifecycle marketing experience, alongside expertise in HubSpot to enhance engagement strategies.
Your responsibilities include designing and refining audience segmentation, building workflows, and collaborating with sales to address obstacles and improve conversion metrics. Key Responsibilities:
- Own full post-lead marketing strategy across various channels
- Build and optimize audience segmentation in HubSpot
- Develop interest-based messaging tailored to buyer motivations
- Partner with sales to create enablement materials and feedback loops
- Analyze funnel performance using HubSpot reporting Requirements:
- 4–6 years of lifecycle or CRM marketing experience
- Hands-on HubSpot expertise in managing workflows
- Experience adapting lifecycle programs across locations
- Strong analytical skills for data-driven decision making
- Transparent communication for effective nurture copy and briefs Utilize your skills in HubSpot, data analysis, and collaborative sales enablement at Jetson.
📌 Lifecycle Marketing Manager at Jetson (Vancouver)
🏢 Helio Home
📍 Vancouver