About Us

Populus is a Fredericton-based health data infrastructure company. Our mission is to help healthcare and life-sciences organizations make better use of clinical data, supporting specialty healthcare, disease registries, real-world evidence generation and research undertaken by our partners. Our platform supports disease registries, health information systems, clinical data exchange, and analytics.

Rather than replacing existing healthcare systems, Populus sits between clinical data capture and analytics, making information usable across providers.

Role Overview

Initially working in close partnership with the CEO and other senior leaders, the Sales Executive will progressively take ownership of Populus’ commercial process. This will include mapping and prioritizing target markets, identifying and engaging prospective clients, qualifying opportunities, actively managing the sales pipeline, and guiding opportunities from initial engagement through the commercial process to purchase order and new bookings.

The Sales Executive will build relationships across healthcare and life sciences, with particular focus on opportunities in specialty healthcare, specialist physician networks and disease registries. They will develop a strong understanding of prospective clients’ needs and communicate how Populus’ clinical data infrastructure can help them organize and use complex clinical information more effectively.

As a key member of a growing company, the Sales Executive will also bring market intelligence to the Company, helping Populus identify emerging opportunities, refine its value proposition, and focus its commercial efforts in markets where the company can achieve meaningful and sustainable growth.

Who You Are





You are naturally curious and enjoy figuring things out rather than following a straightforward sales script. You thrive on understanding complex environments and uncovering opportunities that create value for clients. You are part market researcher, part relationship builder, and part trusted advisor, helping health systems understand how clinical data infrastructure can support clinical work.

While you don’t need a clinical background, you are comfortable with healthcare and clinical concepts and can discuss them with confidence. You enjoy asking thoughtful questions, listening carefully, and uncovering the challenges organizations are looking to solve. You should be equally comfortable working behind the scenes, creating opportunities, and guiding conversations with prospective clients in a relationship-driven field.

Most importantly, you are a strong listener who takes the time to understand each organization’s unique needs and connect them with solutions that deliver real value.

Finally, you bring discipline to the commercial process. You are comfortable moving between market research and direct outreach, assessing whether an opportunity is worth pursuing, maintaining momentum across a pipeline, and advancing prospective clients toward a commercial decision.



You understand that successful business development requires both strong relationships and consistent follow-through.

Qualifications

- Postsecondary education in business, healthcare, life sciences, health administration, or a related field.
- Several years of experience managing a sales or business development pipeline, including prospect identification, qualification, opportunity progression and closing new business.
- Experience working within, or selling to, healthcare, health technology, pharmaceutical, life sciences, research, or related environments.
- Demonstrated ability to build and maintain relationships with diverse stakeholder groups.
- Strong communication and presentation skills, with the ability to explain complex concepts to a variety of audiences.
- A valid driver’s license, reliable transportation and willingness to travel within Canada.

To Apply Please submit your application [email protected] and indicate Sales Executive in the subject line.

Populus is committed to building an environment that is diverse and inclusive, representative of the communities in which we serve. Applications are welcomed and encouraged from persons who identify as racially visible, Indigenous, persons with disabilities, women in underrepresented roles, and members of the 2SLGBTQIA+ community. Applicants from these equity deserving groups may self-identify through their cover letter or resume.

Populus Global Solutions will provide accommodations to applicants with disabilities. If you require an accommodation(s) to participate in the application, interviewing or selection process, please contact Tanya Tynski at [email protected]

Work Location: Hybrid remote in Fredericton, NB

📌 Sales Executive (Fredericton)
🏢 Populus Global Solutions
📍 Fredericton