Pok Pok is on a mission to raise the next generation of creative thinkers. We're the team behind the Apple Design Award-winning Montessori app, Pok Pok, and were named one of TIME's 100 Most Influential Companies of 2025. Our award-winning digital toys and videos empower children to think outside the box, dream big, and explore their creativity in a mindful way.

We're looking for a Social Media Manager to own and execute Pok Pok's social presence end-to-end. This is a hands-on, creative role for someone who will both manage and execute the content. You'll concept, shoot, edit and publish content, while also engaging directly with our community.

You should have a robust point of view on what performs, what feels fresh, and what resonates with modern parents - especially in the context of kids, play, and screen habits.

Content

Creation & Execution Concept and create original social content Shoot and edit content (iPhone is great!) Translate brand and campaign ideas into social-first executions Own the full publishing process across primary platforms IG and TikTok Creative Ideation Bring a steady stream of content ideas rooted in brand, insights,



and instincts Community Management Surface insights and feedback from the community back to the team Performance & Optimization Track performance and learn quickly from what works (and what doesn’t) Bring bold, out-of-the-box ideas for testing and improve content over time 3-6+ years in social media content creation, ideally managing accounts for a brand (consumer, parenting, kids, or app experience a plus) ~ Strong creative instincts and taste; Comfortable behind the camera and in the edit ~ Deep understanding of short-form video and platform dynamics ~ Experience with community management and audience engagement ~ Highly organized and able to manage a consistent content cadence Bonus (but not required): Experience with early-stage or growing brands Familiarity with kids apps, education, or play-based products A consistent, high-quality stream of content that feels distinctly Pok Pok Content that reflects both performance and brand-building A social presence that feels alive, relevant, and intentional #

📌 Social Media Manager, Content (Toronto)
🏢 Pok Pok
📍 Toronto