Transform digital experiences at Canadian Tire as a Digital Marketing Content Specialist. Drive content authoring and marketing strategies across multiple digital channels like canadiantire.ca. In this position, you'll be pivotal in supporting digital campaigns and ensuring high-quality, accessible content management. Collaborate with cross-functional teams to navigate project challenges and implement engaging marketing strategies.

Your role demands a solid understanding of digital merchandising principles and HTML/CSS, alongside developing and managing content in both English and French through powerful CMS tools. Key Responsibilities:

- Manage and implement digital content marketing campaigns
- Coordinate content updates across responsive web and application




- Uphold content quality and brand standards on digital platforms
- Conduct quality assurance and site reviews for user experience
- Participate in developing and refining operational documentation

Requirements:

- 2-3 years' digital content experience
- University degree or relevant certification
- Proficient in HTML/CSS and CMS, preferably Adobe AEM
- Knowledge of accessibility standards such as AODA/WCAG
- Familiarity with AI and digital tools advantageous

Apply your expertise to evolve Canadian Tire's digital content landscape and enhance customer interaction.

📌 Digital Marketing Content Specialist Role (Toronto)
🏢 Canadian Tire Corporation
📍 Toronto