Lead account-based marketing initiatives at Benevity with targeted, high-impact campaigns for key clients. Collaborate closely with teams to translate account plans into success. As an Account-Based Marketing Manager, you will manage 1:1 and 1:few marketing strategies, engaging closely with Account Executives and BDRs.
Your role involves crafting tailored content and integrating digital experiences across various channels. This cross-functional position is crucial for Benevity's mission to foster social impact through technology. Key Responsibilities:
Design 1:1 account campaigns with personalized assets
Execute quarterly multi-channel programs targeting key personas
Utilize AI tools for productive outreach without quality loss
Align with Account Executives on target account selection
Build outbound campaign sequences using HubSpot Requirements:
Experience in multi-channel ABM programs within B2B settings
Proficiency with Salesforce and HubSpot
Robust analytical skills for account engagement tracking
Ability to collaborate effectively across teams
Creative problem-solving and adaptability Drive impactful marketing campaigns that empower Benevity to enhance corporate social responsibility.
📌 Account Based Marketing Manager At Benevity Vancouver
🏢 Benevity
📍 Vancouver
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