Step into the pivotal role of Growth Marketing and Conversion Rate Optimization Lead at Ritchie Bros. where you’ll boost online engagement and sales through strategic improvements. Your background in analytics and UX will be essential to optimizing customer pathways.

In this role, you will develop and execute a comprehensive CRO strategy that aligns with Ritchie Bros.' business objectives. You will analyze user behavior, design experiments, and facilitate collaboration among marketing and tech teams to enhance the digital experience. Your technical acumen paired with growth marketing insights will lead to measurable business outcomes.

Key Responsibilities:



• Drive the CRO strategy across RB Global's digital platforms • Identify optimization opportunities through data analysis • Manage and execute a robust testing program • Develop clear reporting of CRO initiatives’ business impacts • Collaborate with cross-functional teams for aligned execution

Requirements: • At least 3 years in CRO or related fields • Strong analytical skills and UX knowledge • Working knowledge of web technologies like HTML, CSS, JavaScript • Experience with analytics tools like Google Analytics 4 • Solid communication for effective teamwork

Harness your skills to deliver impactful conversion growth as the CRO Lead at Ritchie Bros. #J-18808-Ljbffr

📌 Growth Marketing and CRO Lead (Winnipeg)
🏢 Ritchie Bros.
📍 Winnipeg