Essity is a global leader in health and hygiene with our corporate headquarters in Stockholm, Sweden, and North American headquarters in Philadelphia, PA. Essity does this through innovative brands in the areas of Professional Hygiene, Consumer Goods, and Health & Medical Solutions. Essity is a global leader in health and hygiene with our corporate headquarters in Stockholm, Sweden, and North American headquarters in Philadelphia, PA.

Essity does this through innovative brands in the areas of Professional Hygiene, Consumer Goods, and Health & Medical Solutions. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being. Essity is seeking a Senior Market Research Analyst (Insights Analyst) to lead the analysis and interpretation of market, consumer, and shopper data to drive strategic business decisions.

In this role, you will design, execute, and synthesize research across areas such as competitor intelligence, category dynamics, and consumer preferences to deliver actionable insights for assigned brands or categories. This is a hybrid role (3 days/week in office) based in one of the following Essity office locations (Philadelphia, Charlotte, Oakville or Appleton). At Essity, we are committed to continuous improvement — of our products, our business, and ourselves.

Analyze market, consumer, shopper, and customer data to identify opportunities, risks, and growth drivers. Translate complex data into clear, actionable recommendations to support both strategic and operational decision-making.



Market & Data Analysis Leverage syndicated data sources (e.g., Nielsen, Kantar, Numerator, Circana) to monitor category performance and competitive landscape.

Conduct ongoing market tracking, including monthly performance reviews and trend analysis. Support development of market sizing, forecasting, and category growth projections.

Research

Design & Execution Support or lead market research studies, selecting appropriate methodologies to meet business objectives. Ensure all research aligns with global standards and delivers high-quality, reliable insights. Partner with external research agencies and vendors, managing relationships, timelines, and deliverables.

Contribute to knowledge-sharing across teams and maintain the market research library. Work closely with marketing, sales, and strategy teams to validate plans and ensure decisions are insight-driven. Actively contribute to customer, consumer, and shopper-related business decisions.

Share best practices and contribute to insights communities and projects. 3-5 years of experience in market research, either on the client side or within a consulting/agency environment, supporting consumer packaged goods (CPG)



businesses ~ Robust analytical skills with the ability to synthesize data into meaningful insights and recommendations ~ Experience working with syndicated data tools such as Nielsen, Circana, Numerator and/or Kantar ~ Solid understanding of quantitative and qualitative market research methodologies ~ Ability to manage multiple projects and stakeholders in a fast-paced environment ~ Strong communication and storytelling skills with data ~ Experience managing external vendors or research partners is preferred Competitive annual salary range + annual incentive bonus + benefits Along with competitive pay you will be eligible for the following benefits: ~ United Healthcare PPO / EyeMed Vision Insurance / Delta Dental Insurance ~ Healthcare and Dependent Care Flexible Spending Accounts (FSA) ~Company paid Basic Life, AD&D;, short-term and long-term disability insurance ~ Employee Assistance Program ~ PTO offering with Paid Holidays ~ Voluntary benefits to include: critical illness, hospital indemnity, and accident insurance ~ Scholarship program for children of Essity employees. The Company is committed to equal employment opportunity and providing reasonable accommodations to qualified candidates and employees pursuant to applicable law. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, gender, sex, age, religion, creed, national origin, ancestry, citizenship, marital status, sexual orientation, physical or mental disability, medical condition, military and veteran status, gender identity or expression, genetic information, or any other characteristic protected by federal, state, or local law.

📌 Senior Insights Analyst - Consumer, Shopper & Market (Oakville)
🏢 Essity
📍 Oakville