Take your career to the next level with CookUnity as a CRM Specialist specializing in Lifecycle Marketing and retention. Focus on email and SMS campaigns to drive customer success.
As a member of our agile CRM team, you will report to the Director of CRM and actively engage in planning and executing marketing communications. Your 2+ years of D2C email marketing experience will be essential as you utilize our CRM platform, Braze, to segment customers and deliver tailored messaging. This role offers a unique chance to influence customer journeys effectively.
Key Responsibilities:
• Build and deploy engaging email and SMS campaigns
• Maintain an organized CRM marketing calendar
• Analyze weekly performance of marketing efforts
• Coordinate briefs and collaborate with cross-functional teams
• Support the delivery of timely push notifications
Requirements:
• 2 or more years in D2C email marketing
• Familiarity with Braze or similar CRM tools
• Excellent written and verbal skills
• Strong multitasking and attention to detail
• Experience working with creative partners
Drive customer retention with strategic marketing initiatives at CookUnity.
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