Shape customer engagement at Boyd Interactive as a CRM Specialist. Use your technical and creative skills to enhance player experiences through campaigns and content, focusing on retention and compliance while working hybrid.

Reporting directly to the Director of CRM, you will create compelling content across multiple channels. Your role emphasizes building and deploying high-quality marketing campaigns and ensuring they are compliant and visually appealing. Staying current with market trends will empower you to innovate approaches that enhance our customer interactions.

Key Responsibilities:
• Improve customer retention via engaging content strategies
• Develop and monitor KPI-driven marketing campaigns
• Ensure compliance and accuracy in all communications




• Enhance website and app content management
• Run A/B tests to refine marketing effectiveness

Requirements:
• Minimum 2 years’ experience in CRM marketing
• Solid attention to detail in content creation
• A solid grasp of iGaming dynamics is beneficial
• Excellent problem-solving abilities and a proactive attitude
• Willingness to work 3 days in office

Leverage your skills in customer engagement while working with Boyd Interactive to drive success in the gaming industry.
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📌 CRM Specialist Role Hybrid in North York (Ontario)
🏢 Pala Interactive
📍 Ontario