The Wealth Advisor delivers comprehensive financial planning and insurance-inclusive investment advisory services to Sunrise Credit Union members. Reporting to the Director, Sunrise Wealth Management, this role builds long-term relationships with members by providing objective, personalized financial advice that aligns with their goals, values, and life stages.

The Wealth Advisor helps members achieve financial well-being through effective planning, portfolio management, and integration of investment, insurance, and retirement solutions. This role represents a senior advisory position responsible for more complex planning needs, higher-value portfolios, and advanced wealth strategies. The role contributes directly to the Credit Union’s mission of empowering members’ financial success while ensuring compliance with all regulatory requirements and internal policies.

Key Responsibilities & Duties Member Financial Planning & Advisory

Provide personalized financial advice and comprehensive wealth management solutions tailored to member goals.

Conduct detailed financial assessments to understand members’ short- and long-term objectives.

Develop, implement, and review customized financial plans addressing investments, insurance, retirement, education, estate planning and preservation.

Provide guidance on asset allocation, risk management, succession planning, insurance solutions, and investment diversification strategies.

Ensure all advice and recommendations comply with regulatory requirements and internal policies.

Relationship Management & Member Experience

Build strong, trust-based relationships with members through consistent communication,



follow-up, and support.

Serve as a senior advisor supporting members with complex wealth and planning needs.

Proactively identify opportunities to deepen relationships by introducing relevant financial solutions or referrals (e.g., lending, insurance, or business services).

Partner with branches and Financial Advisors to ensure smooth transitions as members’ financial needs evolve.

Champion cooperative values through member-focused advice and service.

Analyze member portfolios to ensure diversification, performance, and alignment with goals and risk tolerance.

Execute trades and investment transactions in accordance with regulatory and client mandates.

Monitor and review portfolio performance, providing periodic updates and recommendations to members.

Ensure all documentation, disclosures, and client records meet compliance standards.

Maintain up-to-date knowledge of financial markets, products, and investment trends.

Deliver advanced financial education to members related to wealth accumulation, retirement readiness, and legacy planning.

Participate in seminars, workshops, and member education events promoting financial literacy.

Support member understanding of complex financial and insurance strategies through transparent, professional communication.

Compliance & Risk Management

Maintain active licensing and adhere to all regulatory requirements.

Ensure compliance with KYC (Know Your Client), AML, privacy, and conflict-of-interest policies.

Maintain accurate, complete, and timely documentation of member interactions and transactions.

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📌 Advisor, Wealth (Neepawa)
🏢 Sunrise Credit Union
📍 Neepawa