We believe conversations will become the #1 way to shop. At Gorgias, we're building the platform that makes this real: a unified AI agent that sells, supports, and re-engages customers across the entire journey.

Conversational

Commerce is the future of ecommerce, and we're leading that shift. Our mission is to turn every interaction between a brand and its customers into a relationship: personal, seamless, and intelligent.

Quality: conversations that feel authentic and on-brand.

Experience: effortless shopping from chat to checkout. Re-engagement: personal, 1-1 dialogue instead of noisy marketing. As AI reshapes how people buy, Gorgias is building the foundation for the next decade of ecommerce, where every brand has its own intelligent agent and every customer feels understood.

We built the helpdesk for ecommerce: email, chat, voice, SMS, and social in one place, with AI built in.

About Content Marketing As

Director, Content Marketing, reporting to the VP of Marketing, you'll own content at Gorgias: brand, thought leadership, social, and community. Content has done its job here. The blog, the research, the customer stories — they built a brand 17,000 merchants recognize.

The product is evolving, the ICP is shifting, and AI is changing how we work. We're an AI-first platform moving upmarket, and the content hasn't caught up. Your job is to rebuild the program for that next chapter: a sharper strategy, a clearer voice, more amplification, and AI-powered production that lets a small team ship like a big one.

Set the content marketing strategy and do the work.



Own the content marketing strategy (creation + amplification) across brand, thought leadership, social, community, and customer-led content, plus the editorial calendar and production process. Build AI-powered workflows in Claude Code and Cortex (our internal AI layer) that turn research and customer insight into finished content faster.

Make Gorgias show up where buyers are looking: social media, communities, search rankings (SEO) and AI answers (AEO). You'll be the team's expert in these. Create content that reaches and creates affinity with ecommerce decision-makers before they're in a buying cycle, and preference when they are in cycle.

Work from what customers actually say, and make Gorgias synonymous with solving their pains; Cortex, Gong calls, BuildBetter feedback, and Ecom Lab research are full of content ideas; Write for enterprise buyers: persona-specific content for the bigger buying committees and longer sales cycles we see upmarket. Partner with demand gen, PMM, and leadership so content supports the story we're telling as we move beyond "help desk". Hire and manage a social media/community teammate as the function grows.





Content marketing has leadership attention and room to run here. 5-7+ years in content marketing, ideally at a SaaS or ecommerce company. ~ You've built content programs, not just executed them, and you can point to the funnel impact of programs you've run. ~ Strong instincts for brand, thought leadership, social, and voice of customer. ~ Experience writing for enterprise buyers and complex purchase decisions. ~ Appreciate the "marketing" in content marketing, and not only build amazing content, but the amplification plan to get it in front of our ICP across key channels. ~ You know when AI helps and when it makes things worse. ~ Solid SEO fundamentals and a point of view on how AI search (AEO) changes them. ~ Bonus points: Experience with LLM/AEO content strategy Our teams use it every day to research, write, analyze, code, and craft better customer experiences. Our #powerup Slack channel is a digital petri dish of recent tools and workflows, and each team has AI champions who showcase fresh ideas during weekly company-wide standups, now practically AI demo sessions. We see AI not as a replacement for creativity or empathy, but as a multiplier, helping us move faster, think deeper, and serve customers better.

By submitting your application, you agree that Gorgias may collect and process your personal data for recruiting, workforce planning, and related purposes. For more information about how we process your data and your rights, please refer to our Applicant Privacy Policy. Diversity & Inclusion at Gorgias

📌 Marketing Executive - Remote (Toronto)
🏢 Gorgias
📍 Toronto