Join Canadian Blood Services as the Media Relations Lead, responsible for shaping public perception and driving donor engagement through innovative media strategies. Enjoy a hybrid work setting balancing onsite and remote work. In this full-time role, you'll oversee the media relations strategies within the Communications team. With a focus on proactive communications, you'll leverage your experience to create impactful narratives that resonate with stakeholders.

Your role necessitates sharp analytical skills to evaluate communication strategies and drive engagement. Key Responsibilities:

- Lead innovative public relations to strengthen brand credibility
- Conduct media training and prepare spokespeople
- Analyze data to measure communication impact




- Coordinate national media availabilities and press events
- Craft engaging content that aligns with Canadian Blood Services’ mission Requirements:
- Degree in Public Relations, Journalism, or a related field
- Minimum 5 years in public/media relations
- Proven experience in strategic storytelling and earned media
- Strong multimedia content creation skills
- Knowledge of healthcare communication is advantageous Shape the narrative for Canadian Blood Services and make a meaningful difference in community engagement.

📌 Media Relations Lead at Canadian Blood Services (Toronto)
🏢 Canadian Blood Services
📍 Toronto