About Us

Dandurand Group is a fully integrated organization in the wine and spirits industry — we are not only a commercial agent, but also a bottler, marketing agency, and brand owner. This unique structure allows us to offer end-to-end solutions to our partners and build long-term value across the Canadian market.

Within this group, you will be joining Canada’s premier wine and spirits distribution agency. We represent a diverse portfolio of prestigious global producers and act as the central point of contact for their commercial success across the country.

Our vision is to win every sip!

The Prospect

We’re looking for a strategic, analytical, and passionate Commercial Strategy Manager to lead the commercial strategy for a portfolio of world-class wine and spirits brands. Based in Mississauga with a National scope, you will act as the main liaison for our international partners, bringing their vision to life across Canada’s diverse and complex marketplace.

This role is central to our business model – combining partner management, commercial strategy and go-to market planning — it’s a chance to shape brands, grow long-term value, and contribute meaningfully to the future of the category.

Key Responsibilities

- Lead Partner Relationships: Act as the primary contact for a select portfolio of international partners — fostering trust, insight sharing, and mutual success.
- Develop & Execute Commercial Strategic Plan: Build and ensure flawless execution of annual business plans using the 4Ps framework (Product, Price, Place, Promotion), tailored to Provincial nuances.
- Cross-Functional Collaboration: Work alongside Internal Sales, Trade Marketing, Consumer Marketing, Finance and Demand Planning teams to ensure seamless execution across Canada.
- Analyze Brand & Market Performance: Monitor KPIs, sales trends and market data (e.g., Nielsen) to identify growth opportunities and competitive advantages. Report their sales performance to partners on a regular basis.
- Drive Product Launches & Innovation:



Drive go-to-market planning for current product introductions, leveraging category insights and consumer trends.
- Own Forecasting: Collaborate with regional sales and demand planning teams to optimize forecasts and ensure accuracy in partner reporting.
- Manage Budget & ROI: Manage brand investments, optimize trade spend, and measure program effectiveness.
- Orchestrate Consumer & Customer Marketing: Lead the briefing process with the Marketing and Sales Team and oversee the strategic alignment and execution of regional market activations. Ensure initiatives reflect brand objectives and deliver measurable impact across all channels and markets.

What You Bring

- Bachelor’s degree in business administration, or a related field.
- 5+ years in Key Account, Portfolio, or Brand Management — ideally in CPG, Beverage Alcohol, or Premium Lifestyle Industries.
- Ability to build Value Based Relationships: Generating alliances internally and externally, being collaborative and lead cross-functional projects
- Strong Analytical Skills— comfortable with data analytic tools such as Nielsen.
- Commercial Acumen & Financial Ability – Solid understanding of commercial KPIs and sales performance drivers
- Passion for wine and spirits - industry certifications (e.g., WSET) are an asset.

What We Offer

- Career growth opportunities within a fast-growing national organization.
- 35 hours per week
- Compressed schedule – we finish at 1 p.m. on Fridays!
- Located just a five-minute walk from Atwater metro station
- Exclusive discounts on our wines and spirits
- Regular activities and team happy hours
- A young and dynamic team
- Working hard for the company’s success, but also for the sheer pleasure of achieving and accomplishing great things!

Ready to Raise the Glass?

If you’re looking to make an impact everyday and build leading brands in the wine and spirits industry, we’d love to meet you. Apply today and join our energetic team that values entrepreneurship, excellence, partnership and passion — where the art of living meets excellence.

📌 Commercial Strategy Manager (Mississauga)
🏢 Dandurand Group
📍 Mississauga