Orveon is a new kind of beauty company on a powerful mission: to change the way the world thinks about beauty. We are a collective of three premium and prestige beauty brands:bareMinerals, BUXOM, and Laura Mercier. With offices in New York, London, and Columbus, we combine the energy of an entrepreneurial spirit with the scale and ambition to change the waythe world thinks about beauty.

Orveon

Global is seeking a Director of Influencer & PR Strategy to lead earned media and influencer marketing across bareMinerals and Laura Mercier. This role sits on the Consumer Paid, Owned & Earned leadership team and partners closely with Social Content, Paid Media, and brand marketing to build integrated, culture-forward campaigns that drive brand relevance and business results. This is a highly visible leadership position for someone who can operate at both the strategic and executional level — setting the PR and influencer agenda for two iconic prestige beauty brands while managing agency and creator relationships day to day.

Own the PR and influencer strategy and roadmap for bareMinerals and Laura Mercier, aligning with brand priorities, launch calendars, and always-on brand-building needs Lead relationships with external PR and influencer agency partners, briefing, managing performance, and holding them accountable to brand and business goals Direct influencer strategy across paid partnerships, gifting, and organic advocacy, identifying the right creator mix to build reach, credibility, and conversion Partner cross-functionally with Social Content, Paid Media, and Consumer Insights to ensure PR and influencer efforts are integrated into the broader marketing mix Help evolve our earned media strategy to strengthen brand visibility and sentiment within AI-powered search and chat tools (e.g., Represent PR/Influencer in brand planning and marketing leadership discussions, bringing an earned‑media lens to broader brand strategy 7+ years of experience in PR and/or influencer marketing,



with meaningful experience in both disciplines; Proven track record managing PR and/or influencer agencies, including briefing, budget oversight, and performance management ~ Strong point of view on the evolving creator and media landscape, with hands‑on experience building influencer programs from strategy through execution ~ Strong collaborator who can work fluidly with Paid Media, Social, and Insights partners to build integrated campaigns ~ Plus: familiarity with how earned media and PR strategy influence brand visibility in AI-powered search and chat tools (e.g., ChatGPT, Google AI Overviews, Perplexity), and how to optimize press/content strategy for AI answer engines (AEO/GEO) Hybrid First” Model – 3 days per week in office, balancing virtual and face‑to‑face interactions. ~“Community Engagement – Volunteer opportunities in thecommunities in which we live and work. The pay range for this position is $140,000-175,000 s upplementedwith all the amazingbenefits above for full time employees! Opportunities and Accommodations - Orveon is deeply committed to building a workplace and global community where inclusion is not only valued but prioritized.

Orveon is deeply committed to building a workplace and global community where inclusion is not only valued but prioritized. We strive to build and nurture a culture where a focus on diversity, equity,and inclusion is instinctive. Our deep sense of passion and pride in what we do, both as individuals and as a collective, unifies our shared commitment to “changing beauty for the better”.Therefore, all qualified applicants receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, family status, marital status, sexual orientation, national origin, genetics, neurodiversity, disability, age, or veteran status, or any other non-merit based or legallyprotected grounds.

We recognize and celebrate different ideas, perspectives, and backgrounds and know they create a more robust and creative work environment. This employer is required to notify all applicants of their rights pursuant to federal employment laws.

📌 Director, Influencer & PR Strategy (British Columbia)
🏢 Orveon Global
📍 British Columbia