Drive growth and engagement in newsletters with SJC Media’s new strategic role. This position focuses on scaling audience reach and maximizing revenue through innovative media strategies. As the Director of Newsletter Strategy, you will accelerate audience growth through SJC Media’s expansive portfolio.

This high-impact role demands expertise in developing engaging content that transforms newsletters into key revenue streams while working with editorial and sales teams. You will implement audience acquisition strategies across various channels, ensuring a remarkable user journey from discovery to subscription. Key Responsibilities:

- Own and optimize growth strategies for newsletter products
- Drive subscriber engagement, retention, and acquisition initiatives




- Identify high-performing acquisition channels and partnerships
- Establish core performance metrics while refining content formats
- Collaborate with sales to define recent revenue opportunities Requirements:
- Minimum 8 years in media, digital publishing, or audience development
- Proven success in growing audiences and revenue for media products
- Experience with AI tools for content and workflow optimization
- Exceptional communication and presentation skills
- Ability to work cross-functionally and lead initiatives Lead newsletter innovation and audience engagement with SJC Media’s esteemed brands and publications.

📌 Director of Newsletter Strategy at SJC Media (Toronto)
🏢 SJC
📍 Toronto