Director, Sales and Business Development - FinTech
VoPay International Inc.
- Vancouver, BC
Full-Time On-Site
Reports To: Chief Executive Officer
About VoPay International Inc.
VoPay’s Fintech-as-a-Service platform enables any business to embed financial services and payment capabilities into their existing applications, products, or services through a single, scalable API. Our integrated technology gives product managers and developers the flexibility and speed to build innovative financial solutions in a rapidly evolving industry.The Opportunity
We are seeking a Director of Sales and Business Development to define VoPay’s commercial strategy and build the revenue engine that carries the company through its next phase of growth.Reporting directly to the CEO, this is a build-and-lead role that owns the full commercial function: strategy, quota, pipeline, team, and process. You will lead a growing organization of Account Executives, Business Development Managers, Sales Executives, and Strategic Alliance leads, carry an overall team revenue target while defining, assigning, and monitoring individual targets across the team. This is not solely a sales management role. The successful candidate will be expected to actively originate opportunities, develop executive relationships, lead strategic deals, and close business while establishing the structure, processes, talent, and operating discipline required to build a high-performing commercial organization.Beyond running the team, you will shape where VoPay competes. You will deepen our position in embedded finance across priority verticals and markets (US & Canada) while also supporting as needed, the expansion into new geographies including LATAM, the EU, and MENA.The mandate is currently scoped at Director level. We are building the commercial function step by step, and we expect the right person to grow into a VP of Sales or Chief Revenue Officer role as the team and revenue base scale.Key Responsibilities:
Sales and Business Development Strategy
Develop the overall sales and business development strategy and own its execution end-to-endDefine target segments, ideal customer profiles, and priority verticals within embedded financeBuild the go-to-market plan for expansion into new markets including LATAM, EU,



and MENATranslate company strategy into quarterly and annual commercial plans with transparent milestonesRevenue Ownership and Target Management
Carry the overall team revenue target and be accountable for its deliveryDefine, assign, and monitor individual targets across Director of Sales & Business Development, Account Executives, Business Development Managers, Sales Executives, Strategic Alliance Leads, and Account ManagersOwn forecasting, pipeline health, conversion metrics, and commercial reporting to managementMaintain pricing discipline, deal structure, and margin quality in partnership with FinanceTeam Leadership and Mentorship
Recruit, onboard, and develop new team members as the function scalesLead, coach, and mentor the sales and business development team, and raise the standard of executionDevelop and maintain SOP’s and run a consistent operating rhythm of pipeline reviews, deal inspection, one-on-ones, and performance managementBuild a culture of accountability, curiosity, and disciplined sellingEmbedded Finance and Vertical Growth
Drive growth in embedded finance across priority verticals including lending, proptech, payroll, investment, insurance, marketplaces, and healthcareIdentify where VoPay’s platform creates the strongest value and concentrate the team’s effort thereBuild repeatable sales motions for ISVs, enterprises, digital platforms, and financial institutionsGrow revenue per account by expanding adoption across the platform, from payments to treasury, compliance, and automationValue Proposition, Product Fit, and Solutioning
Develop and refine value propositions, positioning, and messaging by segment and by marketAssess product fit for new opportunities and shape solutions that map platform capability to customer outcomesFeed market signal, competitive intelligence, and roadmap priorities back to ProductSupport complex opportunities directly,



from discovery and solution design through commercial negotiation and closeMarket Expansion
Build entry strategies for new geographies, including partner models, regulatory considerations, and local go-to-market approachEstablish the commercial foundations, including pricing, packaging, and channel structure, needed to scale in the USPrioritize markets on evidence rather than opportunity noise, and make the case for where to invest and where to waitCross-Functional Alignment and Sales Operations
Work with Operations, Marketing, Product, Legal, Compliance, and Finance so that sales run efficiently and in line with SOPsOwn the sales process end to end, including CRM hygiene, stage definitions, deal desk, approvals, and handoff to onboarding and customer successPartner with Marketing on demand generation, campaigns, and sales enablement contentEnsure every deal meets VoPay’s risk, compliance, and onboarding standards before it is closedQualifications:
12+ years in sales and business development within FinTech, payments, SaaS, or platform businesses, including 5+ years leading a team and carrying a team targetTrack record of building and executing a sales and business development strategyStrong individual track record of personally originating, developing, negotiating, and closing complex enterprise or strategic opportunitiesDemonstrated success owning and delivering a team revenue number, with strong forecasting accuracyExperience selling complex, technical, multi-stakeholder solutions to ISVs, enterprises, or financial institutionsStrong command of sales process, methodology, and CRM-driven pipeline managementProven ability to coach and develop sales talentComfortable working directly with a C-suite and contributing at the leadership tableSound commercial judgment across pricing, deal structure, and negotiationPreferred
Hands-on experience in SaaS sales and business development capacity for firms in the embedded finance, digital payments, fintech, or Banking-as-a-Service businessesExposure to partner-led or channel-led growth alongside direct salesUnderstanding of payments regulation, KYC/AML, and risk considerations in cross-border money movementExperience opening new international markets, particularly LATAM, EU, or MENA is an advantage
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📌 Director, Sales And Business Development (Winnipeg)
🏢 VoPay International
📍 Winnipeg