Pok Pok is on a mission to raise the next generation of creative thinkers.

We're the team behind the Apple Design Award-winning Montessori app, Pok Pok, and were named one of TIME's 100 Most Influential Companies of 2025. Our award-winning digital toys and videos empower children to think outside the box, dream big, and explore their creativity in a mindful way. We believe screen time can be thoughtful, educational, and just as imaginative as the toys we grew up playing with on the floors of our living rooms.

The Role We're looking for a Social Media Manager to own and execute Pok Pok's social presence end-to-end.

This is a hands-on, creative role for someone who will both manage and execute the content. You'll concept, shoot, edit and publish content, while also engaging directly with our community.

You should have a robust point of view on what performs, what feels fresh, and what resonates with modern parents - especially in the context of kids, play, and screen habits.

What You'll Do Content Creation & Execution

Concept and create original social content

Shoot and edit content (iPhone is great!)

Translate brand and campaign ideas into social-first executions

Own the full publishing process across primary platforms IG and TikTok

Creative Ideation

Bring a steady stream of content ideas rooted in brand, insights, and instincts

Identify opportunities to participate in relevant cultural or parenting conversations

Collaborate with the broader team on campaigns and launches

Community Management





Engage with comments and DMs in a way that feels human, thoughtful, and on-brand

Build relationships with our audience (parents, caregivers, educators)

Surface insights and feedback from the community back to the team

Performance & Optimization

Track performance and learn quickly from what works (and what doesn’t)

Iterate on formats, hooks, and storytelling approaches

Bring bold, out-of-the-box ideas for testing and improve content over time

Who You Are

3-6+ years in social media content creation, ideally managing accounts for a brand (consumer, parenting, kids, or app experience a plus)

A true doer - you can take an idea from concept -> execution without hand-holding

Solid creative instincts and taste; you know what feels native vs. forced

Comfortable behind the camera and in the edit

Deep understanding of short-form video and platform dynamics

Experience with community management and audience engagement

Highly organized and able to manage a consistent content cadence

Bonus (but not required):

You’re a parent or caregiver, or deeply understand this audience

Experience with early-stage or growing brands

Familiarity with kids apps, education, or play-based products

What Success Looks Like

A consistent, high-quality stream of content that feels distinctly Pok Pok

Increasing, ever-growing engagement and connection with our audience

Content that reflects both performance and brand-building

A social presence that feels alive, relevant, and intentional

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📌 Social Media Manager (Winnipeg)
🏢 Pok Pok
📍 Winnipeg