Director, Sales and Business Development - FinTech

VoPay International Inc. - Vancouver, BC

Full-Time On-Site

Reports To: Chief Executive Officer

About VoPay International Inc.

VoPay’s Fintech-as-a-Service platform enables any business to embed financial services and payment capabilities into their existing applications, products, or services through a single, scalable API. Our integrated technology gives product managers and developers the flexibility and speed to build creative financial solutions in a rapidly evolving industry. The Opportunity

We are seeking a Director of Sales and Business Development to define VoPay’s commercial strategy and build the revenue engine that carries the company through its next phase of growth. Reporting directly to the CEO, this is a build-and-lead role that owns the full commercial function: strategy, quota, pipeline, team, and process. You will lead a growing organization of Account Executives, Business Development Managers, Sales Executives, and Strategic Alliance leads, carry an overall team revenue target while defining, assigning, and monitoring individual targets across the team.

This is not solely a sales management role. The successful candidate will be expected to actively originate opportunities, develop executive relationships, lead strategic deals, and close business while establishing the structure, processes, talent, and operating discipline required to build a high-performing commercial organization. Beyond running the team, you will shape where VoPay competes.

You will deepen our position in embedded finance across priority verticals and markets (US & Canada) while also supporting as needed, the expansion into new geographies including LATAM, the EU, and MENA. The mandate is currently scoped at Director level. We are building the commercial function step by step, and we expect the right person to grow into a VP of Sales or Chief Revenue Officer role as the team and revenue base scale.

Key Responsibilities:

Sales and Business Development Strategy

Develop the overall sales and business development strategy and own its execution end-to-end Define target segments, ideal customer profiles, and priority verticals within embedded finance Build the go-to-market plan for expansion into new markets including LATAM, EU,



and MENA Translate company strategy into quarterly and annual commercial plans with clear milestones Revenue Ownership and Target Management

Carry the overall team revenue target and be accountable for its delivery Define, assign, and monitor individual targets across Director of Sales & Business Development, Account Executives, Business Development Managers, Sales Executives, Strategic Alliance Leads, and Account Managers Own forecasting, pipeline health, conversion metrics, and commercial reporting to management

Maintain pricing discipline, deal structure, and margin quality in partnership with Finance Team Leadership and Mentorship

Recruit, onboard, and develop new team members as the function scales Lead, coach, and mentor the sales and business development team, and raise the standard of execution Develop and maintain SOP’s and run a consistent operating rhythm of pipeline reviews, deal inspection, one-on-ones, and performance management Build a culture of accountability, curiosity, and disciplined selling Embedded Finance and Vertical Growth

Drive growth in embedded finance across priority verticals including lending, proptech, payroll, investment, insurance, marketplaces, and healthcare Identify where VoPay’s platform creates the strongest value and concentrate the team’s effort there Build repeatable sales motions for ISVs, enterprises, digital platforms, and financial institutions

Grow revenue per account by expanding adoption across the platform, from payments to treasury, compliance, and automation Value Proposition, Product Fit, and Solutioning

Develop and refine value propositions, positioning, and messaging by segment and by market Assess product fit for new opportunities and shape solutions that map platform capability to customer outcomes Feed market signal, competitive intelligence, and roadmap priorities back to Product Support complex opportunities directly,



from discovery and solution design through commercial negotiation and close Market Expansion

Build entry strategies for new geographies, including partner models, regulatory considerations, and local go-to-market approach Establish the commercial foundations, including pricing, packaging, and channel structure, needed to scale in the US Prioritize markets on evidence rather than opportunity noise, and make the case for where to invest and where to wait Cross-Functional Alignment and Sales Operations

Work with Operations, Marketing, Product, Legal, Compliance, and Finance so that sales run efficiently and in line with SOPs Own the sales process end to end, including CRM hygiene, stage definitions, deal desk, approvals, and handoff to onboarding and customer success Partner with Marketing on demand generation, campaigns, and sales enablement content Ensure every deal meets VoPay’s risk, compliance, and onboarding standards before it is closed Qualifications:

12+ years in sales and business development within FinTech, payments, SaaS, or platform businesses, including 5+ years leading a team and carrying a team target Track record of building and executing a sales and business development strategy Strong individual track record of personally originating, developing, negotiating, and closing complex enterprise or strategic opportunities

Demonstrated success owning and delivering a team revenue number, with solid forecasting accuracy Experience selling complex, technical, multi-stakeholder solutions to ISVs, enterprises, or financial institutions Strong command of sales process, methodology, and CRM-driven pipeline management

Proven ability to coach and develop sales talent Comfortable working directly with a C-suite and contributing at the leadership table Sound commercial judgment across pricing, deal structure, and negotiation

Preferred

Hands-on experience in SaaS sales and business development capacity for firms in the embedded finance, digital payments, fintech, or Banking-as-a-Service businesses Exposure to partner-led or channel-led growth alongside direct sales Understanding of payments regulation, KYC/AML, and risk considerations in cross-border money movement Experience opening new international markets, particularly LATAM, EU, or MENA is an advantage

📌 Director, Sales and Business Development (Winnipeg)
🏢 VoPay International
📍 Winnipeg