Commercially proven SaaS for pharmaceutical and beverage manufacturers.
Industry
Computer Software
Type
Privately Held
Founded
2009
Employees
200
Specialties
fill and finish
aseptic filling
pharmaceutical manufacturing
beverage manufacturing
productivity assurance
quality assurance
manufacturing sensors
manufacturing optimization
line efficiency
flexible fill-finish
oee
container integrity
equipment qualification
fat/sat
iiot
and continuous improvement
About the Role
The Company is seeking a Vice President of Marketing to spearhead the strategic evolution of its marketing function. The successful candidate will be responsible for defining the company's market narrative, building demand across complex, technical buying cycles, and strengthening the brand to reflect the company's technological and commercial prowess.
This role is pivotal as the company transitions to a more sophisticated commercial model, with a focus on deepening enterprise relationships and scaling internationally.
The VP of Marketing will work closely with the Chief Commercial Officer and the sales team to ensure that marketing is a central, strategic partner in the business, and will be accountable for the marketing budget, infrastructure, and team leadership.
This is a hands-on executive role that requires a leader with a robust B2B marketing background, particularly in technical markets such as industrial manufacturing, instrumentation, or complex B2B software. The ideal candidate will have a proven track record of building and advancing marketing functions, with a clear understanding of how to create demand and contribute to commercial growth.
Solid brand instincts and the ability to translate technical differentiation into a compelling market position are essential. The role is not for a turnaround situation but rather for a candidate who can shape the future of the marketing function and is energized by the prospect to make a significant impact.
Hiring Manager Title
Chief Commercial Officer
Functions
Marketing
📌 Vice President Of Marketing Halifax Regional Municipality
🏢 Recognized
📍 Halifax Regional Municipality
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