Digital Marketing Specialist (Toronto)

Digital Marketing Specialist (Toronto)

14 Sep
|
Insight Global
|
Toronto

14 Sep

Insight Global

Toronto

Job Description
Insight Global is hiring a Marketing & Digital Campaign Specialist to support corporate partnerships and execute end-to-end marketing campaigns for a network of 13 hospitals across Canada.

This role focuses on event-driven marketing rather than corporate branding, making it ideal for someone from a smaller company with 3+ years of hands-on experience in digital and social media marketing.

Key Responsibilities: 1.

End-to-End Campaign Development & Execution
Work closely with the corporate partnership team to execute fundraising campaigns
Act as the liaison between 13 Canadian hospitals and corporate partners to drive engagement
Support end-to-end campaign management, including event collateral, social media, and video content
Oversee campaign execution in collaboration with corporate marketing teams and external agencies
2.

Digital & Social Media Strategy
Develop and maintain a social media content calendar to promote partner campaigns
Create engaging digital content, including static posts, customizable templates, and video assets
Work with agencies to develop impactful campaign and Patient Ambassador videos
3.

Event & Partnership Support
Prepare materials and presentations for corporate partnership and hospital foundation meetings
Assist in large-scale event coordination, including April Children's Hospital Week
Source marketing materials such as videos, social media content, and print collateral
4.

Reporting & Performance Tracking
Monitor campaign results and social media metrics to track performance and optimize strategies




Support internal reporting and KPI tracking for marketing initiatives
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day.

We are an equal opportunity/affirmative action employer that believes everyone matters.

Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances.

If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to [email protected].

To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.

Skills and Requirements
• 2-4 years of experience in marketing, brand, or communications within an agency, retail, CPG, or nonprofit workplace
• Proficiency in Canva, Hootsuite, and Microsoft Office (Word, Power

Point, Excel)
• Experience developing social and digital content and understanding of engagement best practices
• Strong project management skills with the ability to organize multiple marketing initiatives Bilingual in French is a plus

📌 Digital Marketing Specialist (Toronto)
🏢 Insight Global
📍 Toronto

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