The BTL Marketing Manager is responsible for planning, executing, and managing below‑the‑line (BTL) marketing initiatives for the Motorola program within Canada.

This role drives in‑market execution across retail, carrier, and field activations, ensuring flawless delivery of incentives, contests, demos, giveaways, and partnerships while managing budgets, vendors, and internal stakeholders.

This position requires you to work out of our Toronto office 2-3 days per week.CAD $80,000.00/Yr.CAD $80,000.00/Yr.

Weekly competitive pay with bonus potential

Health and wellness benefits plans

Paid time off and holidays

Paid training, drive time, and mileage between store locations

Technology reimbursement

Referral bonus

Prospect to work with a growing company that actively rewards and promotes its employees

Lead end‑to‑end execution of BTL marketing programs for Motorola Insiders, including activations, contests, incentives, and retail initiatives

Manage administrator responsibilities, including prize ordering and fulfillment, NPI support, training localization, demo mode localization, and Costco skid coordination

Own finance and budget management, including internal budget tracking and alignment with finance teams

Execute and support partnership initiatives, including TVCs, on‑site branding, banding, and activation execution

Oversee contest and promotional mechanics, including social, CRM, contests, GWP, and reward & recognition execution

Develop and execute carrier programs, including incentive creation, sourcing, T&Cs;, fulfillment, and compliance

Manage GWP programs, including sourcing, logistics, fulfillment, and vendor coordination

Plan and support in‑market events, such as lunch/dinner launches, lobby activations, and retail launch moments

Coordinate closely with the field team,



ensuring alignment, timelines, materials, and execution readiness

Act as the primary point of contact for cross‑functional teams, agencies, and vendors to ensure on‑time, on‑budget program delivery

Experience and Education: Bachelor's degree in Marketing, Business, or a related field, or equivalent experience3+ years of experience in Channel Marketing

Proven experience managing promotions, incentives, contests, and retail programs

Experience working with field teams, carriers, and retail partners preferred

Wireless experience is required

Skills and Attributes: Strong project management skills with the ability to manage multiple concurrent initiatives

Experience managing budgets, vendors, and fulfillment processes

Strong cross‑functional collaboration and stakeholder management skills

Detail‑oriented with a strong execution mindset

Comfortable working in fast‑paced, deadline‑driven environments

Physical Requirements: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is required to: Regularly sit, talk, and/or hear

Occasionally lift and carry up to 10 pounds





Continuous hand/eye coordination and fine manipulation

Occasionally, travel via flight or other modes of transportation

Channel Partners Solutions is an equal opportunity employer in every aspect of employment, including but not limited to; selection, training, development and promotion of the most qualified candidates and employees without regard to their race, gender, color, religion, sexual orientation, national origin, age, physical or mental disability, citizenship status, veteran status, or any other characteristic prohibited by state or local law.

Channel Partners is committed to equal employment opportunity in all other privileges, terms and conditions of employment that may not be covered in this statement.

Channel Partners is an at-will employer.

Channel Partners is a team of experts delivering end-to-end retail, marketing, and consumer activation solutions across industries.

We connect every part of the retail ecosystem to move brands forward with precision, speed, and measurable impact.

Visit us atwww.channelpartners.comfor more information.

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📌 Wireless Channel Marketing Manager (Toronto)
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