Lead impactful campaign strategies for BMO Financial Group in Toronto. This hybrid role focuses on data-driven decision-making and customer segmentation across channels. As the Manager of Campaign Strategy & Optimization, you will bridge Product Owners and Campaign Strategy teams.

Your role requires strategic thinking and hands-on execution involving marketing strategy, customer lifecycle management, and data insights. Collaboration with cross-functional teams is essential to deliver targeted campaigns that drive engagement and product adoption. Key Responsibilities:

- Develop actionable contact plans based on campaign strategies
- Define audience targeting rules aligned with business goals
- Design multi-channel campaign strategies for maximum outreach




- Analyze campaign performance metrics for continuous improvement
- Collaborate with teams to ensure clear, executable strategies Requirements:
- 4–7 years in marketing or campaign strategy
- Proven experience with data-driven campaigns
- Robust cross-functional collaboration skills
- Analytical mindset for performance optimization
- Post-secondary degree in a relevant field Elevate your career at BMO by driving strategic campaign initiatives that enhance customer experience and business performance.

📌 Campaign Strategy Manager at BMO (Toronto)
🏢 Socket.dev
📍 Toronto