Drive innovative marketing strategies as the Global Marketing Executive for WhiteWater in Richmond, Canada. Lead brand positioning, customer engagement, and demand generation for globally recognized products. In this senior leadership role, the Vice President will shape and execute WhiteWater's global marketing strategy across a diverse portfolio.

You will foster collaboration with teams in sales, product, and operations to align marketing initiatives with commercial objectives. This position emphasizes strategic thinking, market intelligence, and the development of high-performing marketing teams. Key Responsibilities:

- Define and lead global marketing strategies for all brands
- Own WhiteWater's value proposition across markets and segments




- Drive market intelligence through customer and competitor research
- Integrate sustainability into brand messaging and initiatives
- Lead a high-performing global marketing team with explicit goals Requirements:
- Bachelor's degree in Marketing or related field; MBA preferred
- 12–15+ years of progressive B2B marketing experience
- Proven ability to manage multi-brand portfolios
- Demonstrated success in demand generation and revenue growth
- Strong communication and leadership skills Leverage your expertise in global marketing to enhance WhiteWater's brand and drive business growth.

📌 Global Marketing Executive at WhiteWater (Richmond)
🏢 WhiteWater
📍 Richmond