Manage external partners responsible for SEO, GEO, and paid advertising campaigns Provide direction to agencies, assess their recommendations, and ensure implementation Monitor partner and channel performance, then adjust budget allocation accordingly Create and optimize landing pages and web pages Increase the visibility and traffic of the online store in French- and English-speaking markets Test channels and messaging that encourage individual purchases Write campaign content and develop email sequences Leverage a database of more than 40,000 contacts to generate qualified meetings Analyze key performance indicators, historical data, and the performance of both B2B channels Present results during weekly marketing and sales meetings and monthly reviews Align marketing activities with the sales team's priorities Bachelor's degree or equivalent hands-on experience ~5 to 7 years of marketing experience,
with a adaptable area of specialization ~ Experience managing external partners or agencies ~ Strong writing skills ~ Ability to hold a professional conversation in English ~ Demonstrates expertise in managing external partners for SEO, GEO, and paid advertising campaigns while optimizing marketing strategies to increase visibility and traffic in both French and English-speaking markets. Proficient in leveraging tools like HubSpot and Google Analytics to analyze performance metrics and drive results-oriented marketing initiatives. SEO Management Campaign Content Writing Performance Analysis External Partner Management ATS Optimization Keywords SEO Paid Advertising Performance Indicator Analysis Database Management Strong Writing Skills Marketing Experience Campaign Management
📌 Manager,B Brand and Marketing Communications (Montreal)
🏢 Jobtailor
📍 Montreal
Reply to this offer
Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.