SkiBig3 is currently recruiting for a Seasonal Marketing & FAM Coordinator to join our team from October 2026 through April 15, 2027. Reporting to the Director of Marketing, the Marketing & FAM Coordinator supports the planning, coordination, and execution of media, travel trade (B2B), and influencer familiarization trips (FAMs), ensuring every visit is seamless, well-organized, and delivers an exceptional guest experience. This role carries ownership of FAM program logistics, partner coordination, itinerary management, reporting, and stakeholder communications from planning through post-visit follow-up.

In addition to FAM coordination, the position provides support across a variety of marketing initiatives, campaigns, events, content, and communications projects throughout the season. This position is based on a Monday-Friday schedule, with occasional evening and weekend commitments required to support visiting media, influencers, travel trade partners, and special events.

Duties & Responsibilities Include:

- Maintain and manage the SkiBig3 FAM calendar, ensuring all information remains accurate and up to date.
- Own the coordination and execution of media, travel trade, and influencer familiarization trips from planning through post-visit follow-up.
- Liaise with resort partners, hotels, activity providers, restaurants, Banff & Lake Louise Tourism,



and other stakeholders to build and coordinate comprehensive FAM itineraries.
- Act as the primary point of contact for visiting media, influencers, and travel trade partners before, during, and after their visits.
- Manage trip logistics, bookings, scheduling, confirmations, and itinerary updates.
- Resolve operational issues and accommodate last-minute changes professionally and efficiently.
- Maintain ongoing communication and relationships with media contacts, influencers, travel trade partners, and stakeholders.
- Track media coverage, influencer content, and social media activity, and assist with reporting and performance summaries.
- Assist with blog writing, website updates, and publishing of digital content.
- Maintain the events calendar on the SkiBig3 website.
- Support marketing campaigns, events, communications initiatives, and seasonal marketing projects.
- Assist with creative, digital, social media, content, public relations, and promotional initiatives based on departmental needs and individual strengths.
- Maintain accurate records, documentation, project timelines, and reporting across assigned programs and initiatives.
- Provide administrative and project support to the Marketing and Sales teams, including project coordination, content updates, stakeholder requests, and other duties as assigned.

📌 Marketing & FAM Coordinator (Banff)
🏢 Canadian Rocky Mountain Resorts
📍 Banff