- Own and transform Aviva's AEM website ecosystem, including aviva.ca and Aviva Partner
- Ship work directly using AEM, AI tools, and existing platforms
- Move ideas from concept to live without waiting for perfect resourcing
- Prototype, test, and launch improvements quickly
- Use GenAI to draft, test, and iterate content and experiences
- Use AEM to create and launch pages, components, and experiments
- Use analytics and AI-assisted analysis to identify drop-offs and opportunities, then fix them
- Rapidly stand up tests involving copy, layout, and journeys
- Define product strategy and roadmap for Aviva Partner and aviva.ca
- Turn Aviva Partner into a high-value broker experience
- Drive measurable improvements in engagement, adoption, and sales impact
- Work directly with an engineering vendor on complex builds
- Balance stakeholder demand with product-driven improvements
- Simplify processes and introduce AI- and automation-enabled ways of working
- Create a culture of shipping, learning, and rapid iteration Requirements - Experience with AEM / Adobe Experience Cloud
- Experience improving content-heavy or marketing-driven websites
- Experience with personalization, experimentation, or analytics-led optimization
- Hands-on experience using tools and platforms




- Active use of AI tools to accelerate work
- Strong product judgment and ability to prioritize impact over completeness
- Ability to operate in ambiguity and deliver
- Ability to work comfortably with a vendor delivery model
- Ability to drive outcomes without directly owning every resource
- Ability to use AEM, AI tools, analytics, automation, and existing platforms Core Competencies Demonstrates expertise in managing and optimizing AEM websites, leveraging AI tools for content creation and analytics to drive engagement and sales. Capable of defining product strategy and executing rapid iterations to enhance user experiences. Highest-signal resume keywords - AEM / Adobe Experience Cloud
- AI Tools
- Analytics-Led Optimization
- Product Strategy
- Personalization ATS Optimization Keywords Hard Skills - Content Optimization
- Website Improvement
- Experimentation
- Prototyping
- Testing
- Rapid Iteration
- Stakeholder Management
- Automation Soft Skills - Solid Product Judgment
- Ability to Operate in Ambiguity
- Outcome-Driven Mindset Industry Keywords - Content-Heavy Websites
- Marketing-Driven Websites
- Vendor Delivery Model Tools & Technologies - AEM
- AI Tools
- Analytics Platforms

📌 Senior Product Manager, AEM Websites (Markham)
🏢 Jobtailor
📍 Markham