Lead strategic communications initiatives at WCLC as a Senior Communications Manager. Focus on storytelling, media relations, and fostering brand loyalty among audiences across digital platforms.

The Western Canada Lottery

Corporation is in search of a agile Senior Communications Manager to oversee its stakeholder communication strategy. You will play a pivotal role by directing marketing communications, integrating strategies across various media, and leading a high-performing communications team. Your expertise will directly support business goals and foster player engagement and trust through effective public relations and community initiatives. Key Responsibilities:
Act as a primary communications advisor to executive leadership
Plan and prioritize integrated marketing communications




Develop community engagement and sponsorship communication strategies
Guide media outreach and public relations initiatives
Ensure consistent brand messaging and audience engagement Requirements:
Minimum of 7 years of experience in strategic communications
Degree in Journalism, Public Relations, or a similar discipline
Solid media relations and public speaking abilities
Excellent analytical skills to drive communication strategies
Proven leadership experience in guiding teams Contribute to WCLC's mission of enhancing audience connections and brand reputation through effective communications.

📌 Senior Communications Manager At Wclc Edmonton (Canada)
🏢 Western Canada Lottery
📍 Canada