Elevate Canadian Blood Services' reputation as the Lead in Media and Public Relations. Engage with media, craft creative strategies, and foster community connections while maintaining a hybrid work model.

As a pivotal member of the Communications team in the Donor Engagement and Corporate Reputation division, you will lead public and media relations initiatives. Your role will focus on enhancing brand trust, shaping narratives, and strategizing effective communication efforts in a complex landscape. With a data-informed approach, your insights will drive decision-making and outreach efforts.

Key Responsibilities

- Develop public and media relations strategies to enhance reputation
- Lead media training programs for effective spokesperson preparation




- Utilize data analytics tools to measure communication effectiveness
- Represent Canadian Blood Services at national media engagements
- Create compelling multimedia content aligned with organizational goals

Requirements:
- University degree in Public Relations or Communications
- 5+ years in public/media relations or strategic communications
- Strong skills in data analysis and multimedia content creation
- Experience in communication within healthcare environments is a plus
- Bilingualism is an asset

Deliver impactful communication strategies that will elevate Canadian Blood Services and foster community engagement.

📌 Lead Media and Public Relations Specialist (Toronto)
🏢 Canadian Blood Services
📍 Toronto