Company Description Beacon Data Centers secures the essential components required for large-scale digital infrastructure, focusing on land, energy, and connectivity. By aligning these resources early in growth markets such as Calgary and Dallas, Beacon enables data center developments that can scale reliably and efficiently.

The company operates in markets where many organizations face challenges building robust infrastructure, creating a competitive advantage for its partners and clients. Team members collaborate with leading technology and infrastructure stakeholders to support resilient, future-ready digital ecosystems.

Role Description The Marketing Director at Beacon Data Centers is a full-time remote role responsible for leading strategic marketing initiatives that support business growth and brand positioning in the digital infrastructure sector. This role oversees the development and execution of integrated marketing plans, including market segmentation, campaign strategy, and messaging across digital and traditional channels.

Day-to-day tasks include managing market research projects, analyzing competitive landscapes, guiding content and demand-generation efforts, and collaborating with sales and leadership teams on go-to-market strategies.

The Marketing

Director also manages marketing budgets, supervises external agencies or vendors, tracks performance metrics,



and refines initiatives based on data-driven insights. This position involves cross-functional collaboration and requires the ability to communicate complex infrastructure solutions clearly to diverse audiences.

Qualifications

- Candidates should possess robust skills in Marketing Management and Marketing to develop and execute comprehensive strategies and campaigns.
- Candidates should possess skills in Market Planning and Market Research to identify opportunities, define target segments, and inform data-driven decisions.
- Candidates should possess skills in Sales collaboration and alignment to support pipeline growth, lead generation, and effective go-to-market execution.
- Candidates should have experience leading marketing in B2B or infrastructure-related industries; data center, cloud, or technology sector exposure is highly beneficial.
- Candidates should demonstrate proficiency in digital marketing tools, analytics platforms, and CRM/marketing automation systems.
- Candidates should have excellent written and verbal communication skills, strong stakeholder management capabilities, and proven leadership experience managing teams or vendors.
- Candidates should typically hold a bachelor’s degree in Marketing, Business, Communications, or a related field; an advanced degree is a plus.

📌 Marketing Director (Calgary)
🏢 Beacon Data Centers
📍 Calgary