We are seeking an Email & SMS Marketing Specialist to join a Montreal retailer!
This person will develop, execute, and optimize customer communication campaigns that drive engagement, retention, and sales.
Responsibilities:
Create and manage email and SMS marketing campaigns.
Develop audience segmentation, personalization, and automation strategies.
Collaborate with Creative, E-commerce, and Merchandising teams.
Conduct A/B testing and analyze campaign performance.
Manage automated customer journeys, including cart abandonment and post-purchase flows.
Ensure compliance with CASL and GDPR regulations.
Qualifications:
4+ years of experience in email and SMS marketing, ideally in retail or e-commerce.
Experience with Klaviyo, Listrak, Salesforce Marketing Cloud, or similar platforms.
Solid knowledge of segmentation, automation, analytics, and A/B testing.
Excellent organizational and project management skills.
Bilingualism (English/French) is an asset.
What’s Offered:
Competitive compensation and benefits.
Adaptable work environment.
Growth and development opportunities within a cooperative team.