About CookUnity:Food has lost its soul to modern convenience. And with it, it has lost the power to nourish, inspire, and connect us. So in 2018, CookUnity was founded as the first-of-its-kind platform that connects the world with the source of truly great food: chefs. Today, CookUnity delivers 50 million meals a year from the industry’s best chefs to homes all over the country. Fresh. Ready-to-eat. And crafted with the passion that nourishes body and soul.Unwilling to stop there, CookUnity is expanding beyond delivery to become an ever-innovating marketplace focused on our singular mission:empower Chefs to nourish the world.If that mission has you hungry in more ways than one, you’ve found the right job posting.About the Team:This is a unique chance to join a collaborative, growing CRM team that has real impact on business performance. You will be working alongside our CRM team, comprised of Sr Director of CRM, Lifecycle Marketing Manager, Lifecycle Marketing Lead, and other CRM associates and coordinators. You will report directly to the Director of CRM.We are DO’ers! Every member of the CRM team embodies a strong bias toward action.The role:TheCRM Specialist – Lifecycle Marketing & Retention will help support the CRM team to plan, implement, schedule, and execute timely email, SMS, push notification, and in-app messages to ourChurned users, while collaborating with the CRM team on communication strategies, accurate execution of campaigns, and follow-up analysis.Responsibilities:Own implementation of emails, SMS, push notifications (both ad hoc and automated), and building of customer segments in our CRM platform (Braze)



for Churned User effortsMaintain the CRM marketing calendar and Roadmap.Support upkeep of weekly performance reportingAssist in cross-functional (engineering, product, data teams) communication between the CRM team and internal stakeholders/dependencies, including but not limited to:writing briefs for emails, push notifications, SMS, and in-app messagescollaboration with data/analytics team to classify/categorize campaigns for lifecycle dashboards/reportscoordinating copy and design work to ensure deadlines are metcollaborating with other internal teams to help support their initiativesfacilitate internal sign-off of communications from internal stakeholdersQualifications:4+ years of working experience in D2C email marketingExperience with building and deploying emails from scratchExperience working cross-functionally with creative partners (designers & copywriters)Experience operating a CRM platform (i.E, Braze, Iterable, Klaviyo, customer.Io, etc.)Very strong written and verbal skills in EnglishAttention to detail, good communication skills and an ability to juggle multiple tasks on often short deadlinesPreferred requirements:Experience with Braze platformExperience with SMS marketing in a D2C environmentGeneral understanding of HTMLGeneral understanding of personalization in CRMLearn More About CookUnityWe believe great leadership starts with alignment on vision, values,



and ways of working. To give you deeper insight into who we are and what we’re looking for, we invite you to explore CookUnity's Leadership Principles– The values and behaviors that guide how we operate, collaborate, and scale.We hope this provides valuable insight into our culture and product vision. If this excites you, we’d love to connect!BenefitsHealth Insurance coverage (Canada Life)Flexible Paid Time Off5- year Sabbatical: After 5 years with CookUnity, you get a 4-week paid sabbaticalPaid Family leave.Compassionate Leave: 3-5 days each time the need arisesA generous amount of CookUnity credits to enjoy our amazing meals, added to your account, monthly.AI-forward workplace: enterprise access to ChatGPT and Claude to help you work smarter and grow faster.Wellness perks: fitness subsidies to build a healthy lifestylePersonalized Spanish coachAwesome opportunity to join a company that is looking to change how we eat and how chefs work!CompensationAll final pay rates will be determined by candidates experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data.Pay Range for this position$95,000 — $110,000 CADCookUnity is an Equal Opportunity Employer. We are dedicated to creating a community of inclusion and an environment free from discrimination or harassment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, citizenship status, protected veteran status, genetic information, or physical or mental disability.#J-18808-Ljbffr

📌 Crm Specialist – Lifecycle Marketing & Retention - C$70,000 - C$85,000 A Year (Winnipeg)
🏢 Cookunity
📍 Winnipeg