Lead the tone of voice for Canadian Tire as a Senior Copywriter & Editor. Blend hands-on writing with editorial governance to enhance brand campaigns and ecommerce experiences.Reporting to the Manager, Creative Copy & Content, you will act as a brand steward ensuring clarity, consistency, and quality across all touchpoints. With at least 7 years in retail copywriting, utilize AI tools for improved workflow efficiency. This creative role emphasizes collaboration, robust communication, and providing constructive editorial feedback to elevate content quality.Key Responsibilities:
Ensure adherence to Canadian Tire's Tone of Voice
Manage daily copy governance for multiple assets
Write and refine ecommerce copy to boost conversions
Partner with teams to enhance writing and stories
Present recommendations on editorial strategies confidentlyRequirements:
7+ years of editorial experience in copywriting
Proven ability to mentor junior writers
Solid understanding of digital and omni-channel copy
Exceptional command of grammar and narrative flow
Ability to manage competing priorities effectivelyEnhance your creative impact at Canadian Tire while driving excellence in brand storytelling and content.#J-18808-Ljbffr
📌 Lead Copywriter For Canadian Tire Brands Toronto
🏢 Canadian Tire
📍 Toronto
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