Elevate marketing performance as a Senior Marketing GTM Analytics Manager based in Canada. This strategic role bridges data analysis with business impact in a remote-first workplace.
In this key analytical leadership position, you will partner with Marketing and cross-functional teams, connecting customer data, campaign metrics, and revenue insights to increase conversion rates and pipeline growth. With over 7 years of experience in B2B Software-as-a-Service analytics, you will influence strategies that drive successful marketing initiatives, enabling measurable outcomes across teams.
Key Responsibilities:
- Serve as a strategic analytics partner for Marketing stakeholders - Own lead and account funnel analytics and performance measures - Define attribution methodologies for marketing programs - Build models for targeted inside sales and account-based marketing - Design experiments to evaluate growth motions
Requirements: - 7+ years in Marketing or related analytics field - Advanced SQL skills with cloud data warehouse experience - Knowledge of marketing funnel measurement and attribution - Ability to structure complex business problems clearly - Experience in building scalable reporting solutions
Influence marketing strategies by providing actionable insights and enhancing performance metrics.#J-18808-Ljbffr