Consumer And Market Insights Specialist (Toronto)

Consumer And Market Insights Specialist (Toronto)

12 Sep
|
OCS Ontario Cannabis Store
|
Toronto

12 Sep

OCS Ontario Cannabis Store

Toronto

The Ontario Cannabis Store provides safe, responsible access to recreational cannabis for adults 19 and older. We operate the sole legal online store for recreational cannabis in Ontario and are the provincial wholesaler of cannabis for private retail stores.Working at the OCS is a unique opportunity to be part of an agile start-up in a ground-breaking new industry. We’re a diverse team passionate about delivering a great customer experience, working together with mutual respect and building value out of our differences. We’re an inclusive organization that understands that delivering great results comes out of ensuring every voice is heard.About the RoleAs a key member of the Consumer & Market Intelligence team, you’ll manage end-to-end research projects, from scoping and questionnaire design to analysis and storytelling. You’ll support major programs, while helping teams across OCS make informed, insight-driven decisions.This role is perfect for someone who brings strong fundamentals in research methods and best practices and is excited to grow their craft in a dynamic, quick-moving environment.What You’ll DoLead and/or support research studies end to end, including scoping, design, all the way to deliveryWrite questionnaires and program surveys (Qualtrics or similar)Analyze survey data and synthesize findings into clear, actionable insightsSynthesize insights across multiple projects to answer strategic business questionsTranslate complex findings into compelling stories that inform organizational strategyCollaborate with team members to gather supporting data (e.G., sales, GA/web analytics)



for holistic reportingCreate tailored presentations, dashboards, one-pagers for a range of audiences, including but not limited to cross functional stakeholder teams, Senior Leadership, and external facing materialPresent insights in a compelling and strategic manner to drive understanding and action among diverse audiencesCollaborate and manage relationships with cross-functional partners, external vendors, retailers, and licensed producersEnsure research quality, consistency, and ethical standards. Help maintain research standards and best practices across the teamStay current with evolving consumer behaviors, regulatory changes, and market dynamicsAbout YouRequired:Completion of post-secondary education in Business, Marketing, Social Sciences, or a related field~5 years of experience in quantitative research (vendor or client side)Ability to scope business needs and translate them into actionable researchHands‑on experience with full research lifecycle managementAbility to translate data into clear, meaningful insightsStrong storytelling and data visualization skills,



with the ability to present insights in a compelling and influential wayExperience presenting insights to senior stakeholdersProficiency in Excel and PowerPoint (Power BI is a plus)Experience with survey platforms (e.G., Qualtrics or similar)Solid grounding in market research techniques, methods, and best practicesCuriosity, adaptability, and strong communication skillsStrong written and verbal communication skillsConsidered an Asset:Experience in cannabis, CPG, or retailCertified Marketing Research Professional (CMRP) or Certified Analytics and Insights Professional (CAIP)Proficiency in Power BIFamiliarity with text analysis tools and techniquesExposure to advanced analytics methods (e.G., regression, modeling)Experience incorporating non-survey data (e.G., POS, wholesale, web analytics)About the JobLocation: Toronto, ON near York Mills and Yonge StreetHours of Work: 36.25 a weekEmployment Type: Full-Time, Permanent (Bargaining Unit Role; Represented by OPSEU)Required Travel: Rare, usually within the GTACompensationThe target hiring range for this position is $73,113 - $83,000. This is a pay grade 7 Bargaining Unit role, with a salary range of $73,113 - $89,361. Placement in the salary range will be based on factors such as market conditions, internal equity, and candidate experience, skills, and qualifications relevant to the role.We are committed to providing an accessible, equitable and inclusive candidate and employee experience. We provide reasonable accommodation throughout the recruitment process and in employment. If you require an accommodation please let us know, we will work with you to meet your needs.#J-18808-Ljbffr

📌 Consumer And Market Insights Specialist (Toronto)
🏢 OCS Ontario Cannabis Store
📍 Toronto

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