Brighter Click is a performance-driven creative and paid social agency helping rapid‑scaling brands grow through strategic media buying, creative testing, and proprietary analytics. We’re hiring a Media Buyer with strong Meta Ads experience and working knowledge of Google Ads to support multi‑channel clients and work closely under our Head of Paid Media &

• Performance Marketing. This role is perfect for someone who loves being in‑platform, thrives in a data‑rich environment, and wants to level up under senior mentorship while owning the daily execution of Meta and Google campaigns. Build campaigns, ad sets, audiences, and creative tests Execute against structured testing frameworks Rotate creatives and diagnose creative fatigue Maintain a clean account structure aligned with current platform “best practices” Implement keyword tests, audience layering, and bid strategies Share cross‑channel learnings with the Head of Paid Media Tactical Optimization &

• Performance Management Evaluate and optimize based on KPIs relevant to the account/client Diagnose issues by funnel stage (ad → landing page → checkout) Problem → 2–3 Solutions → Recommendation → Data Reasoning Implement weekly tests in collaboration with the Head of Paid Media Execute creative structure tests (hook variations, angles, formats) Request new creatives when KPI thresholds trigger replacement Identify creative bottlenecks early Provide actionable notes for the Creative Strategist &

• Designer Ensure creative formats meet platform requirements (Meta + Google Display)



Submit weekly performance notes summarizing optimization and learnings Communicate blockers or risks early to the Head of Paid Media Collaborate with the Project Manager on timelines, launches, and revisions Review Meta &

• Google performance across all accounts Adjust budgets, bids, and creative rotation Implement funnel, audience, and creative tests Request ad creative/copy proactively Participate in internal strategy calls and present test results You enjoy being in the weeds daily, optimizing campaigns, and spotting performance patterns early. Data-Driven

You make decisions based on KPIs, not intuition, and love structured testing. Creative-Aware

You understand how different creative structures impact performance and collaborate well with creative teams. you investigate issues early, propose solutions before being asked, and consistently look for ways to optimize, improve, or streamline performance and workflow. 4+ years managing paid media ads for DTC or performance brands Strong knowledge of PPC KPIs (CPA, ROAS/nROAS, MER, FTIR, CTR, CPM) Experience running structured tests (audience, creative, funnel) Ability to diagnose performance issues across the full funnel Competitive salary based on experience Growth path toward Senior Media Buyer or Multi-Channel Strategist Mentorship from a Head of Paid Media with 15+ years of experience Work alongside Creative Strategists, Designers, and a dedicated PM Mid-Senior level Contract Marketing and Sales Industries: Advertising Services #

📌 Paid Media Buyer - Social & Search (Toronto)
🏢 Brighter Click
📍 Toronto