Empowering people to be creative. We are a world-class enterprise email and landing page creation platform with a focus on making successful and happy customers by providing them with an incredibly powerful, yet easy to use creation platform. We know that it’s the small things that make the biggest impact and that emails and landing pages are where the rubber hits the road when it comes to Marketing Automation.

We change the way Marketers work by making them more efficient, while improving conversion rate of their campaigns and helping them stay on brand. Knak is hiring a Go-To-Market Analyst to support decision-making across go-to-market functions: marketing, revenue operations, sales, and finance. The person in this seat will be trusted with questions that span the full funnel, from lead generation and performance marketing through pipeline and revenue outcomes.

We are looking for someone who understands the marketing domain (lead generation, campaign performance, attribution, funnel metrics) as well as someone who can operate as a business analyst across departments. Candidates should be comfortable moving between "why did this campaign underperform" and "how does this connect to sales pipeline and finance targets." Analyze marketing performance across channels and campaigns, including lead generation and performance marketing metrics Build and maintain reporting that connects marketing activity to sales pipeline, revenue, and finance outcomes Support Finance with GTM-related budget and spend analysis Translate ad hoc questions from stakeholders across departments into clear,



well-scoped analysis Identify gaps or inconsistencies in GTM data and help improve data quality and definitions over time Present findings in a way that is practical to both technical and non-technical audiences Work with AI team on building out data agents that serve marketing purposes Work with Data Engineering on structuring data architecture and source tables for marketing purposes 3 to 5 years of experience in an analyst role, ideally with exposure to marketing, sales, or revenue operations data ~ Working knowledge of marketing concepts: lead generation, performance marketing, campaign attribution, funnel and conversion metrics ~ Strong SQL skills and comfort working directly with data rather than only pre-built dashboards ~ Working knowledge of CRM (Salesforce preferred) schema and objects ~ Familiarity with paid ad platform data such as Google Ads and LinkedIn Ads ~ Experience with Tableau or an equivalent BI tool (Looker, Power BI, or similar) ~ Ability to work across departments and communicate with stakeholders who have different priorities and levels of technical fluency ~ Experience with Snowflake or a similar cloud data warehouse Familiarity with marketing automation or CRM platforms (Salesforce, HubSpot, Marketo, or similar) Within the first few months, this person should be a trusted point of contact for GTM analytics questions, someone Sales, Marketing, and Finance all know to go to for clear, reliable answers, not just a dashboard builder. Final compensation will be determined based on factors including relevant experience, skills, qualifications, and internal equity.

Culture, customers, product and growth. Culture is our number one pillar because we know that is at the core of building a strong company that can build amazing products and delight our customers. competitive salaries equity in the company paid vacation team lunches and off-sites Research has shown that women and underrepresented groups often only apply when they feel 100% qualified. At Knak, our recruitment process includes AI screening for keywords and minimum qualifications as well as video interviews which are transcribed with AI.

Please note that this job post is for an existing vacancy. #

📌 Go-To-Market Data Analyst (Toronto)
🏢 knak
📍 Toronto