Marketing Consults on marketing solutions delivered across BMO’s digital properties that meet the goals and objectives of the assigned portfolio and deliver the intended customer experience. Leverages analytics to identify high-impact opportunities to improve customer engagement, conversion rates, customer retention and revenue as well as optimize the user experience across multiple technologies and properties such as web, mobile, and tablet applications. Works with a variety of stakeholders and initiatives to design, implement and measure performance of campaigns and programs.

Leads/participates in the design, implementation and management of new digital marketing campaign and program solutions. Breaks down strategic problems, and analyses data and information to provide insights and recommendations. Identifies optimization opportunities through the interpretation of customer insights and campaign/program performance measurement.

Monitors and tracks campaign/program performance, user acceptance testing, and addresses any issues. Integrates information from multiple sources to enable more efficient processes, enhanced analysis and/or streamlined reporting. Provides advice and guidance to assigned business/group on implementation of solutions; may include campaign planning, content and creative development, monitoring/optimization and campaign reporting.

Collaborates with product, marketing, agency teams and channels teams to deliver on business objectives. Gathers and formats data into regular and ad-hoc reports, and dashboards. Analyzes data and information to provide customer behavior and campaign related insights and recommendations.

Monitors compliance with policy, brand standards and design system standards, escalates as required. Monitors and tracks campaign performance and addresses any issues. Documents and maintain operational procedures and processes relating to digital marketing methodologies and campaigns.





Typically between 4 - 6 years of relevant experience and post-secondary degree in related field of study or an equivalent combination of education and experience. Post-secondary degree in business, marketing or communications related discipline. Technical proficiency gained through education and/or business experience.

Data driven decision making - In-depth. Salaries for part-time roles will be pro-rated based on number of hours regularly worked. BMO Financial Group’s total compensation package will vary based based on the pay type of the position and may include performance-based incentives, discretionary bonuses, as well as other perks and rewards.

BMO also offers health insurance, tuition reimbursement, accident and life insurance, and retirement savings plans. It calls on us to create lasting, positive change for our customers, our communities and our people. We strive to help you make an impact from day one – for yourself and our customers.

We’ll support you with the tools and resources you need to reach recent milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we’ll help you gain valuable experience, and broaden your skillset. Accommodations are available on request for candidates taking part in all aspects of the selection process.

BMO is a leading bank driven by a single purpose: to Boldly Grow the Good in business and life. Everywhere we do business, we’re focused on building, investing and transforming how we work to drive performance and continue growing the good. We’re proud to be fueling growth and expanding possibilities for individuals, families and businesses.

More than 12 million customers count on us for personal and commercial banking, wealth management and investment services. As the 8th largest bank in North America by assets, we provide personal and commercial banking, wealth management and investment services to more than 12 million customers. In Canada, the United States and across the globe, we’ll continue to build, invest and transform to drive performance that serves the good that grows. #

📌 Senior Marketing Manager, Lifecycle, Digital Investing (Toronto)
🏢 Bank of Montreal
📍 Toronto