Drive customer loyalty and retention at Bells of Steel by taking ownership of email, SMS, and lifecycle marketing strategies. This hands-on role requires crafting compelling copy and optimizing retention metrics effectively.

As a Retention Manager, you will manage Klaviyo campaigns across multiple storefronts. You will need to enhance repeat purchase rates, customer lifetime value, and nurture returning customers. Your expertise in lifecycle automation will be essential for building effective customer communications as the function grows.

Key Responsibilities:



• Own Klaviyo and manage email/SMS campaigns across regions • Optimize core lifecycle flows like abandoned cart and win-back • Develop cross-sell and category expansion strategies • Clean and segment lists with a focus on deliverability • Build and maintain retention dashboards for performance tracking

Requirements: • 3+ years in DTC email/SMS marketing • Hands-on experience with Klaviyo or similar tools • Understanding of retention economics and CLV • Excellent writing skills aligned with brand voice • Familiarity with strength training and home gym equipment

Leverage your retention expertise to enhance customer loyalty and support Bells of Steel's growth. #J-18808-Ljbffr

📌 Retention Manager at Bells of Steel (Winnipeg)
🏢 Bells of Steel
📍 Winnipeg