Lead impactful product marketing initiatives at Benevity, where purpose meets technology. This role combines strategic storytelling with market insights to enhance product positioning and drive adoption.
As a Product Marketing Manager, you’ll leverage 4-7 years of B2B experience in this 8-month term position. Collaborate cross-functionally with Product, Sales, and Marketing teams to execute successful product launches and maintain powerful messaging. Your analytical mindset and creative instinct will convert complex product features into compelling narratives that resonate with target audiences.
Key Responsibilities:
• Drive messaging and go-to-market strategies • Provide Voice of Customer insights for product strategy • Develop persona-based value messaging • Own end-to-end product launch processes • Collaborate with multiple teams for effective messaging
Requirements: • 4-7 years in B2B product marketing, SaaS preferred • Proven track record of managing product launches • Excellent communication skills, both written and verbal • Robust cross-functional project management abilities • Familiarity with CSR or social impact is an asset
Elevate your marketing expertise and contribute to Benevity's mission of facilitating social good. #J-18808-Ljbffr