Company Description Elova AI is a Canadian AI automation agency founded in 2021, helping small and medium businesses across Canada, the United States, and France replace manual workflows with smart automation. The team designs and deploys custom AI systems that remove repetitive tasks, streamline operations, and allow teams to focus on high-impact work. Solutions span lead nurturing, client onboarding, content workflows, and internal processes, enabling businesses to scale without adding significant overhead.

Through Elova

Academy, the company also offers online AI courses that teach entrepreneurs how to leverage tools like ChatGPT, Claude, Make.com, and Midjourney. Elova AI partners with entrepreneurs and growing teams seeking to operate more efficiently by integrating AI into their daily operations.

Role Description The Paid Ads Specialist is a full-time remote role responsible for planning, executing, and optimizing paid advertising campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn, and other digital networks. This role involves conducting audience and keyword research, setting up campaigns and ad groups, crafting compelling ad copy and creatives, and managing budgets and bids to maximize ROI. The specialist will monitor performance metrics, analyze data, and produce regular reports with clear insights and recommendations for improvement.

Day-to-day tasks include A/B testing ads and landing pages, refining targeting and funnel strategies,



collaborating with marketing and sales teams to align campaigns with business goals, and staying current on platform updates and best practices. The role also supports experimentation with new channels and strategies to drive qualified leads for Elova AI and its clients.

Salary is from 95 000$ + bonus.

Qualifications

- Solid expertise in paid advertising platforms (e.g., Google Ads, Meta Ads Manager, LinkedIn Ads) and experience managing end-to-end campaigns.
- Ability to conduct audience, keyword, and competitive research and translate findings into actionable targeting and campaign structures.
- Skills in writing persuasive ad copy and collaborating on ad creatives and landing pages that drive conversions.
- Proficiency in analyzing campaign data, using analytics tools (e.g., Google Analytics), and optimizing based on performance metrics and KPIs.
- Experience with funnel strategy, lead generation, and performance marketing in B2B or agency environments is strongly beneficial.
- Comfort working with AI and automation tools, and eagerness to learn platforms such as ChatGPT, Claude, Make.com, or similar.
- Strong communication skills, attention to detail, and the ability to work independently in a remote, rapid-paced setting.
- Relevant education or equivalent experience in marketing, business, analytics, or a related field.
- Prior experience collaborating with cross-functional teams and managing multiple campaigns or client accounts at the same time

📌 Paid ads specialist (Canada)
🏢 Elova AI
📍 Canada