Join 247labs as a Remote B2C Growth Expert for our creative mobile app. Your mission: grow our user base from thousands to hundreds of thousands while enhancing monetization strategies.

This full-time mid-to-senior level role involves collaborating with the Head of Growth to implement a complete user acquisition strategy. You will oversee paid campaigns across platforms like Google and TikTok, optimize ASO for organic growth, and create a compelling freemium-to-paid experience. Your data analysis skills will be crucial in pricing adjustments and testing several strategies.

Key Responsibilities

- Develop a holistic strategy for achieving user base growth
- Oversee multi-channel user-acquisition campaigns
- Implement ASO techniques to boost app visibility
- Manage the transition from free to paid subscriptions
- Analyze and report growth metrics to leadership

Requirements:
- Experience in B2C mobile app marketing
- Strong understanding of digital advertising channels and ASO
- Ability to analyze data for strategic decision-making
- Familiar with A/B testing methodologies
- Success in lifecycle marketing and user re-engagement strategies

Bring your expertise to enhance our user growth and monetization efforts effectively.

📌 RemoteC Growth Expert for Mobile Apps (Toronto)
🏢 247 Labs
📍 Toronto