Lead innovative acquisition strategies with Questrade Financial Group as a Senior Manager, Growth Marketing. This hybrid role focuses on developing top-of-funnel campaigns for new banking products.

In this pivotal role, you will design the go-to-market acquisition strategy aligned with Questrade's innovative approach. Your expertise in digital acquisition, especially across channels like SEO and paid media, will drive successful launches for new banking features. You will collaborate with diverse teams, utilizing data analytics to optimize campaigns and enhance the customer journey.

Key Responsibilities:



• Develop acquisition strategies for banking product launches • Design full-funnel performance strategies across channels • Collaborate on creative briefs with external agencies • Optimize media budget allocation for efficiency • Analyze campaign results and provide insights for improvements

Requirements: • 8+ years in digital acquisition and media planning • Experience with Google Analytics and multi-channel initiatives • Robust analytical skills and strategic thinking • Expertise in managing large marketing accounts • Familiarity with financial services industry and digital trends

Lead the transformation of fintech marketing by enhancing customer experiences and delivering results at Questrade. #J-18808-Ljbffr

📌 Senior Growth Marketing Manager at Questrade (Winnipeg)
🏢 Financialnarrative
📍 Winnipeg